travel commercial

Expedia Commercial & Song – Northern Lights (2024)

Titled ‘Northern Lights’, this new 2024 commercial for Expedia shows how, when you’ve been dreaming about visiting somewhere for years, Expedia can help you book that trip in minutes.

Featuring the tagline ‘Made to Travel’, this Expedia commercial includes a voice-over by Scottish actor Ewan McGregor.

What’s the music in the Expedia ad?

Song Title : I’ll Be Your Mirror. Artist : The Velvet Underground and Nico. Album : The Velvet Underground & Nico. Download or Preview at : Amazon UK . Released : 1967.

The music playing in this Expedia advert is a song called ‘I’ll Be Your Mirror’ which was recorded by American rock band The Velvet Underground along with the German female vocalist Nico.

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Travelers Plans How to Travelers Plans in The World

Travel commercial.

Travel commercials are a powerful marketing tool that can inspire people to explore different parts of the world. Whether you’re a travel agency, hotel, or airline, creating a compelling commercial can help you attract more customers and increase your revenue. In this article, we’ll cover everything you need to know about planning, producing, and promoting a travel commercial.

What is a Travel Commercial?

A travel commercial is a short video advertisement that promotes a travel destination, service, or product. These commercials are typically shown on television, social media, or online video platforms like YouTube. Travel commercials are designed to capture the audience’s attention and inspire them to take action, whether it’s booking a flight, hotel, or tour.

Why Create a Travel Commercial?

Creating a travel commercial can benefit your business in several ways:

• Increased exposure: A well-produced commercial can reach a large audience and increase brand awareness.
• Higher engagement: Video content tends to generate higher engagement and shares on social media than text or images.
• Improved conversion rates: A persuasive commercial can encourage people to take action and book your travel services.

How to Plan Your Travel Commercial

Before you start creating your travel commercial, you need to have a clear plan in place. Here are some key steps you should take:

• Identify your target audience: Who do you want to target with your commercial? What are their interests, demographics, and travel preferences?
• Choose your messaging: What message do you want to convey in your commercial? What emotions do you want to evoke?
• Select your location: Where will you film your commercial? Choose a destination that aligns with your target audience and messaging.
• Draft your storyboard: Create a storyboard that outlines your visuals, dialogue, and music.
• Plan your budget: Determine how much money you’re willing to spend on production, equipment, and talent.

How to Produce Your Travel Commercial

Once you have a plan in place, it’s time to start producing your travel commercial. Here are some key steps you should take:

• Hire a production team: Depending on your budget, you may need to hire a crew to handle the camera work, sound, lighting, and editing.
• Scout your location: Visit your location in advance and scout out the best spots for filming. Consider the lighting, background, and accessibility.
• Shoot your footage: Film your visuals and audio according to your storyboard. Make sure you capture a variety of shots and angles to add visual interest.
• Edit your footage: Once you have all your footage, edit your commercial using a video editing software like Adobe Premiere or Final Cut Pro.
• Add music and sound effects: Choose a soundtrack that matches your mood and visuals. Add sound effects and voiceover if necessary.

How to Promote Your Travel Commercial

After you’ve produced your travel commercial, it’s important to promote it and reach as many people as possible. Here are some key steps you should take:

• Upload your commercial to YouTube: YouTube is the second largest search engine in the world and can help you reach a large audience.
• Share your commercial on social media: Share your commercial on Facebook, Instagram, Twitter, and other social media platforms to increase your reach.
• Run paid ads: Consider running paid ads on social media or YouTube to reach a targeted audience.
• Partner with influencers: Identify influencers in the travel industry and partner with them to promote your commercial.

Creating a travel commercial can be a challenging but rewarding experience. By following these steps and best practices, you can produce a high-quality commercial that inspires people to travel and book your services. Remember to keep your target audience in mind, choose a compelling message, and promote your commercial through various channels to maximize its impact.

Who Is The Actress In Choice Hotels' Where Travels Come True Commercial?

If you've recently been pursuing vacation destinations, booking hotels, or simply purusing YouTube on a whim, chances are you've come across Choice Hotels' latest commercial, "Where Travels Come True." This short advertisement shows a couple struggling to make sense of the immense number of hotel options online, only to be visited by the Fairy Hotelmother — who helps them find Choice Hotels' website and whisks them away to their dream destination.

If the Fairy Hotelmother looks familiar to you, that's because the renowned actor and musician Zooey Deschanel plays her. These days, Deschanel is perhaps most well known for her role as Jessica Day in the Fox sitcom "New Girl ." However, her prolific acting career stretches across a wide variety of film and television projects dating back to the late '90s. Outside of acting, Deschanel is also part of the musical duo "She & Him," which has thus far released seven albums — their most recent being "Melt Away: A Tribute to Brian Wilson."

Zooey Deschanel has been acting for over 20 years

Indeed, Choice Hotels could hardly have picked a more prominent name for their newest ad campaign, as Zooey Deschanel has been a staple of film and television for well over two decades. As an actor she has appeared in beloved films like "Almost Famous," "The Hitchhiker's Guide to the Galaxy," "(500) Days of Summer," "Bridge to Terabithia," and of course the iconic Christmas classic "Elf" — in which she plays Buddy the Elf's (Will Ferrell) love interest, Jovie.

Deschanel has also frequently worked as a voice actor, working on shows like "American Dad!" and "Family Guy," and providing the voice of Bridget throughout the highly popular "Trolls" franchise. Although Deschanel has a vast number of characters and performances under her belt, it's safe to say that she is still most well known as the lead of Fox's "New Girl" — something which certainly works in the commercial's favor, given her character's eccentric personality.

Despite the magic wand and the fairy outfit (or perhaps even because of them, given Jessica Day's numerous quirks) it'll be hard for fans of "New Girl" not to see and hear Jess in Choice Hotels' new, slightly offbeat, commercial.

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8 Best Travel Video Ads

Nothing sells travel better than amazing video footage. If you’re in the travel business and aren’t making video ads for social media, what are you waiting for?

We’ve created this list of eight popular travel video ads that tackle advertising in diverse, but equally effective ways. They have all racked up mass quantities of views, and probably a good number of leads . 1. A travel agency specializing in trips to Walt Disney World decided to get specific in this TikTok video ad . Rather than focusing on the variety of accommodations in the area, the video zeroes in on the Margaritaville Resort, using a green screen to simultaneously display the speaker as well as images of the resort and nearby attractions. It’s effective because it gives the casual viewer a concrete idea of what a vacation to the area would look like. A simple call to action with contact information ends the ad, which has been viewed 115,000 times.

2. Our next example also has a narrow focus. This video ad by a Ukrainian travel agent showcases hotels with the best food in Sharm el Sheikh, Egypt. The video starts casually, with selfie footage of the speaker standing before a stunning aquamarine sea. Then it segues into video footage of mouthwatering resort buffets and glamorous restaurants, as the speaker gives voiceover reviews. This ad has been viewed more than 300,000 times. 3. While the last two ads were pretty targeted, the next one wins the prize for specificity. In this TikTok ad by @aubreepaigetravels , Aubree actually invites viewers to join herself and her husband at an all-inclusive resort in Mexico during a particular weekend. The ad features a view of a luxurious bubble bath in a bathroom with a floor-to-ceiling view of the ocean. No word on whether anyone accepted the invitation, but the ad was viewed more than 20,000 times. 4. Though this list focuses mostly on small businesses, we wanted to include this YouTube ad by travel giant Expedia. It’s creative and doable even on a smaller advertising budget. The ad features a birds’-eye view of a living room with sped-up footage of people rearranging the furniture to look like a car on a road trip, or a pool perfect for lounging in. If this compelling ad had been made by a mom-and-pop travel agency, you can be sure viewers would take the time to browse the agency’s other videos—it’s that interesting. The short clip ends with Expedia’s brand logo and has been viewed 75 million times.

5. Awarding Travels has done a bang-up job of catering to viewers trying to choose a hotel in Cancun, Mexico. This top-10 video list of all-inclusive Cancun resorts features reviews of each resort over a backdrop of official footage of each destination. The video description includes a convenient website link for viewers who would like to learn more. It has been viewed nearly a quarter of a million times, and you can bet some of those viewers have clicked through and booked a vacation. 6. While the last ad assumed viewers were interested in an all-inclusive vacation, the next one takes a slightly different approach. Geared more for the research-minded, skeptical traveler, this video by Costa Rican Vacations focuses on the pros and cons of an all-inclusive trip to Costa Rica. It’s not click bait or a marketing gimmick—the ad really does discuss actual, legitimate reasons not to book an all-inclusive. This approach casts this travel agency as a straight-shooting operation that won’t  try to sell you on a vacation package that isn’t what you want. 7. While most of the ads we’ve discussed so far are short and to-the-point, Harr Travel goes a different way in this video . The ad is actually a full walkthrough of Beaches Turks and Caicos resort, clocking in at over an hour in length. The agency’s logo and phone number appear on the screen throughout. This review is super-comprehensive, and has no doubt been very helpful to some of the 40,000 people who have viewed it.

8. Our last example is fun and casual , and very effective. This super-short ad by @shannonkittner starts with a caption stating, “I need professional help with planning a trip to Disney World for my family and I don’t know where to start.” Shannon dances to music and pretends to dial a phone, after which captions pop up on the screen advertising her business and emphasizing the fact that clients won’t pay anymore for her services than they would booking directly with Disney. The ad grabs attention with the music and dance, then seals the deal with a value proposition that’s hard to beat.

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After 32 years of family ownership, Point Loma’s commercial fishing marina drifts toward a port takeover

T om Driscoll’s commercial fishing wharf at the north eastern tip of America’s Cup Harbor in Point Loma is falling apart. The marina’s four, fixed piers — home to as many as 120 fishing boats in their prime — appear to be on the brink of collapse. The business model gave way long ago.

The substandard conditions will remain suspended in time until the Port of San Diego assumes control of the facility at some future date.

The agency is pushing Driscoll out of the marina that has held the family name for 32 years — but also forcing him to stay put for now.

Port commissioners considered and rejected two formal redevelopment proposals from Driscoll, the first in 2017 and the other in 2022. Then, in late 2022, the agency declined to renew Driscoll’s lease, opting instead to move forward with its own takeover and redevelopment plan for what it’s now calling the Shelter Island Commercial Fishing Wharf.

“We decided it was probably in the best interest of the commercial fishermen and the commercial fishing industry if the port were to just operate (the wharf) directly,” said Christian de Manielle, who is the port’s real estate department manager.

The port eventually plans to replace the existing piers with a single set of floating docks. First it must study the environmental impacts of demolishing the piers and constructing the replacement floating docks.

The transition could take two years or more.

For now, Driscoll is tied to the marina where he’s no longer wanted. He must also pay rent on a lease that will remain in hold-over status until the environmental work is done and the piers can be razed (at his expense), which is a requirement of his contract with the port.

“We have come to accept that the port no longer wants us there and are ready to fulfill our obligations as required under the lease,” Driscoll said. “Unfortunately, the port wants us now to remain for an indefinite amount of time for plans to be developed while we continue to assume liability and everything else that goes with managing the wharf.”

The family business

One of three family businesses on San Diego Bay, Driscoll’s Wharf dates to 1992, when Driscoll and his father, the late John Gerald Driscoll III, acquired the 40-year leasehold for the commercial fishing marina at 4918 N. Harbor Drive for $2 million from a bank that had foreclosed on the previous owner.

“We are mariners. My dad was into everything involving the water, including commercial fishing. And so, we took over operations. We spent a lot of time and resources cleaning things up,” Driscoll said. “Unfortunately, the bank wanted more than it was worth. We could only invest what the business operations generated in revenue. So, that’s what we did. It was just enough.”

The marina is just one of two dedicated — meaning protected and regulated — commercial fishing facilities in San Diego. The other is Tuna Harbor, which was built in 1977 and is operated by the port.

The Point Loma site covers roughly 2.4 acres of land and 6.6 acres of water. The marina includes a fish offloading dock and four old-fashioned fixed structure piers that pre-date the port’s existence and were likely built in the 1950s. There are also three, two-story commercial buildings that were constructed in the 1980s.

The Driscolls made piecemeal improvements over the years. More substantial upgrades were stopped short by various obstacles.

In 2007, a state agency, California Coastal Conservancy, stepped in with cash and a sweeping analysis of how to revitalize San Diego’s commercial fishing industry.

The industry has been in decline since the 1980s, when tuna canneries such as Bumble Bee Seafoods and Van Kamp moved abroad due to regulations. They took with them the larger tuna fishing fleets.

As it stands, commercial fishing remains a protected use, with dedicated water acreage preserved by the California Coastal Act of 1976. But the two San Diego Bay marinas reserved for commercial fishing don’t bring in enough business to support anything more than day-to-day upkeep.

“The antiquated design, age and deferred maintenance of the fixed piers are contributing to a condition near functional obsolescence,” the Coastal Conservancy wrote in a 2007 staff report, prior to expending grant money on a study to identify improvements at Driscoll’s Wharf and the port’s other commercial fishing facility, Tuna Harbor. “Commercial slip rent control required by the Coastal Commission, land-use restrictions and development configuration limitations have discouraged redevelopment.”

The agency’s ensuing April 2010 report laid the groundwork for more than $20 million in upgrades at Driscoll’s Wharf and up to $8 million in improvements at Tuna Harbor. That plan was approved by port commissioners in January 2011. But the Coastal Conservancy’s grant money evaporated after the completion of phase one improvements, financed jointly by the port, the conservancy and the Driscoll family.

Structural improvements were made to Driscoll’s fish offloading dock. A new ice machine and fish holding tank were installed. But larger projects went adrift.

More recently, the board twice rebuffed Driscoll’s lease and redevelopment proposals, which also floated slip rate increases to finance improvements. The commissioners considered the proposals in closed session in December 2017 and in March 2022.

The agency declined to share specific details of the closed session meetings.

“We, along with the Coastal Conservancy and the port, paid for and completed the first phase of improvements with the anticipation that we would get a new lease,” Driscoll said.

Driscoll’s requests included proposed lease language that mirrored the intent of his original lease, he said, meaning he wanted to be able to charge commercial fisherman half of the going rate for recreational boats.

In the interim, the fishermen have openly grumbled about the facility’s condition.

“I’ve been here for dang near 30 years, and when the Driscolls came in, they really did just suck the money out of this place,” Matt Pressley, a sea urchin fisherman, was quoted saying in a 2013 news article . “They never put a nickel back into it. The buildings are falling apart, we’ve had fires from electrical things. … It should literally be condemned.”

More than a decade later and further deteriorated, the marina still functions.

There are nine commercial fishing boats and a dozen other vessels of varying kind docked at the facility, Driscoll said. One is Driscoll’s boat, another is a houseboat that his son lives on. There are also two sanitation boats (or “pooper pumpers” as Driscoll calls them), an abandoned houseboat and two city of San Diego boats.

Most of the remaining boats have been pushed to piers 5 and 6. Piers 7 and 8 are too dangerous to tie up to.

Driscoll’s offloading dock is, however, in good condition. And in a recent eight-day period of unusual fortune, fishermen offloaded more than 200,000 pounds of squid at the marina.

The two commercial buildings, where wholesale seafood company Chula Seafood and the seafood market Tunaville are based, are also worth keeping around, according to a 2022 conditions assessment report prepared by engineering firm Kleinfelder for the port. However, the commercial building at 4922 N. Harbor Drive, where MTV’s “The Real World: San Diego” was filmed in 2003, is a teardown .

No one is impressed with the place, least of all the fishermen.

“It’s a derelict, (expletive) dump,” said Pete Halmay, who is president of the San Diego Fishermen’s Working Group.

The nonprofit was established in 2010, around the same time that the conservancy was doling out grant money, and aims to protect commercial fishing interests.

The working group aligned with developer 1HWY1, after a bumpy start to the relationship, on the Seaport San Diego project. The Seaport project calls for the port’s other commercial fishing marina, Tuna Harbor, to get new floating docks with room for 96 fishing boats, up to 120-feet in length, as well as a commercial fishing operations building.

It hasn’t been decided whether the port or the developer, or even some entity that includes the fishermen, will operate Tuna Harbor after the redevelopment is completed, said Yehudi Gaffen, who runs 1HWY1.

There’s no alignment across the bay, where Driscoll says there has been friction with a small faction of fishermen since the day his dad started running the place and implemented rules.

“Some of these fishermen just don’t like rules,” Driscoll said, noting that he has a good relationship with other commercial fishermen, including the handful that pay substantially more to dock their boats at his recreational marina in Mission Bay.

Halmay characterizes circumstances differently.

“Tom had 20 years to fix this place, OK. And he didn’t do it. He didn’t put any money into it. And I agree that there was no money to put into,” Halmay said. “Tom is out. … We’re more comfortable with (the port operating the wharf) than having a guy that buys it for profit, because we don’t think there should be profit in there.”

The sad state of affairs is a confluence of competing forces — and personalities.

The fishermen, with Halmay as their spokesperson, have aggressively and successfully pushed to preserve every inch of the marina for themselves as they look toward the future.

“We’re working very hard to bring the fisheries back and while we bring them back, if you don’t have a place to offload, you don’t have a place to tie up, you don’t have a fishery,” Halmay said. “You gotta have these places.”

Driscoll’s lease allows him to rent to recreational or alternative vessels, as long as space is available and the recreational boats are kicked out if commercial fishing ships need the slips. The secondary use accommodation allows Driscoll to collect market rates for some of his slips.

That changes with the Port Master Plan Update, Michael LaFleur, the port’s vice president of maritime, said. The tighter restrictions in the new plan are linked in part to discussions with the fishermen’s group, he said.

‘It doesn’t pencil’

The port, Driscoll and commercial fishermen tell different versions of the same story: The marina with one foot in the watery grave was suffocated to death by a lack of investment.

What’s more, commercial fishing facilities seem to be only viable if they are propped up by subsidies.

Government entities have regulated themselves into a financial jam. They must not only maintain the acreage currently dedicated to commercial fishing but also keep intact discounted slip rates for commercial fishermen working on slim margins. And the agencies will hear from the fishermen if they drift off course.

The port acknowledges this reality.

“Commercial fishing is a tough use to try and operate on tidelands,” de Manielle, the port real estate manager, said. “There are a lot of regulations that are put on this particular use, such as how much the berthing rates can be charged to the commercial fishermen, and then also the amount of secondary uses that can be operated at the facility. … And the Port Master Plan was written in a way to obviously give commercial fishermen the best opportunity for them to thrive and protect their use, which makes it challenging for a private operator to operate under under those (restrictions).”

LaFleur, the maritime executive, put it more simply.

“When I look at it from a business standpoint, it doesn’t pencil,” he said.

The port spends around $300,000 to $500,000 per year on basic upkeep, utilities and security at Tuna Harbor, where there are, on average, 65 to 75 commercial fishing vessels renting slips, LaFleur said. The agency collects between $150,000 and $200,000 per year in revenue, he said.

The Port of San Diego charges $3.15 per month per lineal foot of berthing for commercial fishing boats at Tuna Harbor.

The slip fee, defined in the agency’s tariff policy for maritime fees, compares to a market rate of $22 to $25 per month per foot at a well-kept recreational marina, de Manielle said.

Driscoll said he charges $2.99 per month per foot. He is not tethered to the port’s tariff, but he is restricted by the narrow language in his lease. The lease set a maximum rate for year one and allows for nominal annual increases linked to the consumer price index. In 1994, the marina charged $2.37 per foot, the port said through a spokesperson.

Coastal Commission staff have resisted past proposals or discussions regarding slip rate increases that go beyond what Driscoll’s lease stipulates, the port spokesperson said.

The takeover

Looking ahead, the port will use $3.1 million in previously allocated money to conduct its environmental analysis and install one set of floating docks at the Point Loma commercial fishing marina. The docks will provide enough space for 23 boats.

A best-case scenario will see the current piers demolished in early 2026, after the environmental analysis is complete. The port then plans to construct the initial set of floating docks in mid- to late-2026, according to a staff presentation for last month’s Board of Port Commissioners meeting.

Driscoll, ready to move on, wants to demolish the piers without waiting for the environmental work. The port, he said, is adamant that he must stick around. And, at least for now, that seems to be where things have settled.

The port’s longer term redevelopment plan envisions adding two more floating docks for a total of 75 slips. That will require an additional $8.7 million to $11 million in nonexistent funding, and the timeline is far less certain.

“The path to full redevelopment faces challenges, particularly in terms of feasibility and funding,” de Manielle told commissioners last month.

The staff report also noted that the projected revenue from the commercial fishing facility will not offset the project cost or the operating expenses of the full redevelopment plan.

Meanwhile, Tuna Harbor is slated for its own makeover courtesy of the aforementioned Seaport San Diego project.

The project has since 2016 been working its way through the entitlement process — all while Driscoll fought and failed to secure a new lease for his facility.

The Tuna Harbor improvements would likely be financed with some of the $550 million in public funds that the developer plans to seek to pay for project infrastructure and amenities.

The sequence of events suggests that 1HWY1 or the port may be considering a future in which the Point Loma facility and Tuna Harbor are tied together. The topic of consolidation has been broached before. The agency confirmed that the development team has approached port staff in the past about running Driscoll’s Wharf. There are no active conversations on the topic, a port spokesperson said.

The Seaport San Diego project has no connection to Driscoll’s, Gaffen, the 1HWY1 executive said. But he has followed with interest the port’s planned takeover of the marina.

“Our commitment, my personal commitment, to revitalizing our local commercial fishing is very much part and parcel of everything we think about at Seaport,” Gaffen said. “One of the things that we have spoken to the commercial fishermen about is, is there the opportunity to link the two (commercial fishing wharfs) and to have the two be managed together? Because it would make sense.”

©2024 The San Diego Union-Tribune. Visit sandiegouniontribune.com. Distributed by Tribune Content Agency, LLC.

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American Express TV Spot, 'Travel Benefits: Actually Feels Like a Vacation' Song by Palito Ortega

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Timberwolves will travel more than any other NBA team next season

Tony liebert | aug 17, 2024.

• Minnesota Timberwolves

The NBA released the entire 2024-25 schedule and it was exciting for the Timberwolves, as they will be regularly featured on national TV . However, they will also travel more miles than any other team in the league.

According to sports analytics database Positive Residual , Minnesota will travel 49,900 miles this season. The Phoenix Suns are the next closest at 48,900.

NBA 24/25, Most Miles Traveled (via @presidual ) 1. MIN 49,900 2. PDX 48,900 3. SAC 47,500 4. GSW 46,100 5. LAC 45,600 26. PHI 37,900 27. CHA 36,000 28. WAS 35,400 29. DET 35,000 30. TOR 34,900 — Alan Horton (@WolvesRadio) August 17, 2024

The Timberwolves have always been one of the most eastern-based franchises in the NBA's Western Conference, along with the Memphis Grizzlies and New Orleans Pelicans. But while those teams play in a division with three nearby Texas teams, the Wolves are at least 800 miles away from every other team in the West.

If anything can be taken away from this, it's that the Wolves should be at the top of the list of teams to join the Eastern Conference if the NBA eventually expands with potential franchises in Las Vegas and Seattle. Their air travel would be cut down significantly if they were in the East with nearby teams like Milwaukee, Chicago, and Indiana.

Thoughts on the Timberwolves' 2024-25 schedule: Tough stretches, NBA cup, more

TONY LIEBERT

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• Local Media Release

CBP Officers Discover $5 Million Worth of Methamphetamine Disguised as Watermelons

Seedy Situation

OTAY MESA, Calif. — U.S. Customs and Border Protection (CBP) officers at the Otay Mesa Commercial Facility seized more than $5 million worth of methamphetamine disguised and concealed within a shipment of watermelons last Friday.

The incident occurred when CBP officers at the Otay Mesa Commercial Facility encountered a 29-year-old man driving a commercial tractor-trailer, seeking entry into the United States from Mexico, hauling a shipment manifested for watermelons. CBP officers referred the driver, the commercial tractor-trailer, and its cargo to secondary for further examination.

In the secondary inspection area, the watermelon shipment was offloaded to the intensive dock for further examination. Upon careful inspection, officers uncovered 1,220 packages wrapped in paper, disguised as watermelons within the shipment. The contents of the packages were tested and identified as methamphetamine, with a total weight 4587 pounds. The estimated street value of the drugs exceeds $5 million dollars.

CBP officers seized the narcotics and commercial tractor-trailer, while the driver was turned over to the custody of Homeland Security Investigations for further investigation.

“I am incredibly proud of our team for their exceptional work over the past few weeks in uncovering sophisticated and diverse smuggling methods," stated Rosa E. Hernandez, Port Director for the Area Port of Otay Mesa. "As drug cartels continue to evolve their smuggling techniques, we will continue finding new and better ways to prevent these dangerous drugs and other contraband from entering the country."

This seizure is the result of Operation Apollo , a holistic counter-fentanyl effort that began on Oct. 26, 2023, in southern California, and expanded to Arizona on April 10, 2024. Operation Apollo focuses on intelligence collection and partnerships, and utilizes local CBP field assets augmented by federal, state, local, tribal, and territorial partners to boost resources, increase collaboration, and target the smuggling of fentanyl into the United States.

U.S. Customs and Border Protection (CBP) is America's frontline: the nation's largest law enforcement organization and the world's first unified border management agency. The 65,000+ men and women of CBP protect America on the ground, in the air, and on the seas. We facilitate safe, lawful travel and trade and ensure our country's economic prosperity. We enhance the nation's security through innovation, intelligence, collaboration, and trust.