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Taylor Swift | The Eras Tour Collection

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• Taylor Swift

You Don't Have to Wait in Line to Buy Taylor Swift's Eras Merch

Meet her at midnight. With her highly anticipated Eras Tour in full swing, demand for Taylor Swift's new merchandise is at an all-time high. But the good news is, you don't have to endure hours in line to secure the latest apparel. The new collection features hoodies, crewnecks, and T-shirts with a colorful grid depicting 10 different versions of Swift — one for each of her studio albums. And most of the items are easily accessible from her website .

In addition to the rainbow graphics, the Eras Tour merch also includes simpler styles like washed blue hoodies with classic black lettering, a white hoodie with a black-and-white collage of Swift, and cropped pullovers in beige and lavender. Fans of certain eras can also purchase shirts dedicated to specific albums, including a sweet pink heart graphic for "Lover," a collage of memorable costumes for "1989," and a navy clock illustration for "Midnights."

Swifties can also find accessories such as a multicolored "bejeweled" bracelet with rainbow stones and a two-toned poncho emblazoned with photos of the singer. Prices range from $10 to $75, and while additional exclusive pieces of merch may be available at the venue the day of the show, this is a great place to start for people who already know what they want (or didn't get that elusive presale code).

Swift previously dropped limited-edition merch in honor of her "Midnights" release, showcasing ten miniature versions of herself in outfits from various points in her life. She also put out clothing for the albums preceding "Midnights," including cute cardigans for "Folklore" and a snake-themed launch for "Reputation." Read on to find out where you can purchase her Eras merch yourself, and save yourself time (and stress) the day of the concert.

The Eras Tour Black T-Shirt

Taylor Swift The Eras Tour Black T-Shirt ($45)

The Eras Tour Beige T-Shirt

Taylor Swift The Eras Tour Beige T-Shirt ($45)

The Eras Tour White T-Shirt

Taylor Swift The Eras Tour White T-Shirt ($45)

The Eras Tour Gray Crewneck

Taylor Swift The Eras Tour Heather Gray Crewneck ($65)

The Eras Tour Black Long Sleeve

Taylor Swift The Eras Tour Black Long Sleeve T-Shirt ($55)

The Eras Tour Beige Hoodie

Taylor Swift The Eras Tour Beige Hoodie ($75)

The Eras Tour Blue Hoodie

Taylor Swift The Eras Tour Washed Blue Hoodie ($75)

The Eras Tour Taupe Hoodie

Taylor Swift The Eras Tour Taupe Hoodie ($75)

The Eras Tour White Hoodie

Taylor Swift The Eras Tour Collage White Hoodie ($75)

The Eras Tour Black Hoodie

Taylor Swift The Eras Tour Black Hoodie ($75)

The Eras Tour Bejeweled Bracelet

Taylor Swift Bejeweled Bracelet ($35)

The Eras Tour Sweatpants

Taylor Swift The Eras Tour Black Sweatpants ($65)

The Eras Tour Poncho

Taylor Swift The Eras Tour Poncho ($10)

The Eras Tour Cropped Pullover

Taylor Swift The Eras Tour Cropped Beige Pullover ($65)

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TAYLOR SWIFT | THE ERAS TOUR WHITE T-SHIRT

€  45,00

White t-shirt featuring “Taylor Swift | The Eras Tour” and photos printed on front.

Oversized fit. Super soft 100% cotton

Taylor Swift® ©2023 TAS Rights Management, LLC Used By Permission. All Rights Reserved.

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The Differences Between Taylor Swift’s Eras Tour Merch Online Vs. In Person

From online-only merch to fading tees, buying Eras swag is almost as complicated as getting tickets.

Buying tickets to Taylor Swift ’s Eras Tour was so difficult that it spawned lawsuits that could very well change Ticketmaster as we know it. But believe it or not, there’s one thing that’s almost just as much of a hassle to obtain (and apparently maintain): Eras Tour merch because of extensively long lines, ranges of online-exclusive merch , and reports of certain items fading after just one wash . If you play your cards right though, it is possible to snatch up Swift’s merch with ease – and perhaps even nab some items no one else at the concert will get.

Swift has made merch accessible for fans who couldn’t get their hands on Eras Tour tickets by opening up her dedicated merch truck to the public in every Eras Tour city the day before each show. However, it’s taken some fans almost as long to buy merch as it did to buy their tickets in November, with lines stretching out to more than six hours long. Some people have also been camping out and buying literal cases of merch to resell online, leading Swift’s team to place limits on how many items can be bought per person.

If you have tickets to the show, merch lines aren’t quite as long once you enter the stadium, but you need to plan your day in advance if you’re after something specific. And if you don’t want to wait in line at all for Eras Tour merch, you’re in luck, but only to an extent. Swift’s online store carries a few of the items sold at the show, as well as a wide array of clothing, accessories, and other themed gadgets that are available exclusively online for the time being. However, a significant amount of pieces are only sold at the physical merch stands, making for some confusion on what to get.

Here’s your guide to Swift’s Eras Tour merch, including the whole fading issue.

What To Buy At The Eras Tour Merch Stand

Swift sells a variety of T-shirts, sweaters, and hoodies at the Eras Tour, most of which use the tour poster design and come in various colors, with the exception of a long-sleeve T-shirt that only has the image representing Midnights . Some of the most sought-after pieces, including the half-zip sweatshirt, a navy blue logo crewneck sweater, and a beige hoodie with a black-and-white tour poster on the back, are only sold at the merch truck, not at any of the merch stands inside the venue. If these are what you have your eye on, make sure to buy before heading into the stadium.

Most of the accessories sold at the show are only available in person, including the Eras Tour tote bag, canvas tapestry, water bottle, and glow baton. The only accessory that you can currently buy online is the “Bejeweled” bracelet, which has been sold on Swift’s online store since October. Each tour stop also has a personalized poster with the city’s name on it, which is also made available on the online store for a limited time after the shows.

What To Buy On The Eras Tour Online Store

Before the Eras Tour even began, Swift released a range of Eras Tour merch that fans can buy in advance and wear to their show. Many pieces are similar to those available at the merch stand, but there are slight differences between what’s sold online and in person. For example, the beige T-shirt sold at the stand has a black-and-white tour poster print, while the online shirt is in color , and the navy blue crewneck is sold as a very similar hoodie online. The only T-shirt that’s identical both online and at the venue is the black tour poster T-shirt .

The amount of merch available online is vast compared to what’s been sold at shows thus far. Currently, Swift’s store carries individual Eras Tour shirts for each era , from her 2006 debut to 2022’s Midnights , as well as outerwear with new designs not sold at the show, including an Eras Tour poncho in case you want to prepare for a rain show, which Swift famously loves.

Swifties aren’t the only ones taking advantage of this exclusive merch. After attending Swift’s show in Arlington, Texas, on April 1, her close friend Selena Gomez donned a pair of Eras Tour sweatpants, which are only available online for now.

Swift is also selling a huge variety of fun accessories not available at tour venues, including AirPods cases , a special Eras blanket , coasters shaped like guitar picks , actual guitar picks , and even a phone case with interchangeable frames for each era. Speaking from experience, it’s very easy to spend more money on merch than you did for your actual ticket, so be sure to plan wisely.

Will Your Eras Tour Merch Fade?

After the first shows of the Eras Tour, merch-buyers complained that their T-shirts drastically faded after just one wash. In a statement on Swift’s online store, the merch team explained that the “slight fade” is intentional for “the product’s distressed, vintage look” and is a result of the “particular ink curing process” that was used on the shirts. “Please also note it is important to follow product care instructions as listed on the product label when washing and drying your items, to best protect and maintain the product's look and feel,” they wrote.

However, Swift’s team is offering exchanges if buyers notice a “dramatic loss of pigment or ink bleeding” on their shirts, simply asking them to contact [email protected] to see if their case would fall under the exchange policy.

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The Eras Tour White T-Shirt

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Release date: 30 November, 2023

White t-shirt featuring "Taylor Swift The Eras Tour" and photos printed on front. Oversized fit.  Super Soft 100% cotton

Taylor Swift® ©2023 TAS Rights Management, LLC Used By Permission. All Rights Reserved.

Your Guide To Getting Taylor Swift Eras Tour Merch In 2024

The blue crewneck is more $$$ in Europe.

With the international leg of Taylor Swift’s Eras Tour in full swing, the quest for copping the viral blue crewneck has officially begun again. Basically, “look what you made me do” has a whole new meaning as Swifties are braving long lines to get their hands on merch like Eras Tour tees and hoodies.

Some of these lines have been almost as long as Swift’s 45-song setlist , so to help with demand, Eras Tour merch trucks and stands have been opening up days before the “Fortnight” singer takes the stage in each city. Going early is the best opportunity for Swifties to get exclusive items before they sell out. And according to TikToker @jizellemaia, once an item, like the viral blue crewneck, sells out in your city, they are not restocking .

To give you an idea of how popular some Eras Tour merch is, the $65 blue Eras Tour sweatshirt was so popular in 2023 that resellers were listing it for over $400 online. After everything fans have already had to deal with just trying to get tickets to The Eras Tour , there should be no bad blood getting merch as well. To avoid your day going down in flames, here’s how to make the most of your time at The Eras Tour, figure out which merch items are worth getting, and know what’s new in 2024.

You Can Usually Find Eras Tour Merch Days Before Your Show

“Take advantage of early merch” is one of @jizellemaia’s top tips for the Eras Tour, as everything is only available while supplies last. Times may vary from city to city, so your best bet is to keep an eye on X, TikTok, or your stadium’s website for any updates. The merch truck in Paris opened two days before the first show at the París La Défense Arena on May 9.

Since Eras Tour merch is typically found outside the venue, you don’t need a ticket to the show in order to shop. Select items will also be available inside for ticket holders the day of the show, but not every booth may have what you’re looking for if supplies are running low. I attended the second show in Las Vegas, and the merch table I went to inside the stadium wasn’t carrying the blue crewneck or even the show poster that’s exclusive to each city.

International Eras Tour Prices Are Relatively The Same — Except The Blue Crewneck

Before going to the Eras Tour merch truck or booth, here is a breakdown of the prices to see if it’s in your budget. Just know that some items are different from U.S. prices, based on international conversion rates:

• Hoodies — $86
• Crewneck — $81
• Quarter Zip Pullover — $81
• Long Sleeve T-Shirt — $54
• T-Shirts — $49
• Canvas Tapestry — $32
• Bracelet — $38
• Show Poster — $27
• Tote Bag — $32
• Water Bottle — $27
• Glow Baton — $15
• Towel — $17

While prices appear to be almost the same internationally as they were in the U.S., the viral blue crewneck is going to cost you more this year than it did in 2023. When Swift was touring the U.S., the trendy sweatshirt was just $65, but now it’s listed for €75 in Paris. With currency conversion, that’s closer to $81. When being a Swiftie is already so expensive , it’s unfortunate you now have to spend an extra $16 for the most prized Eras Tour swag.

The International Leg Has New Eras Tour Merch

While most of the Eras Tour merch for 2024 looks to be about the same — minus the change in city names and year — there are a few new items that Swifties peeped in @weeenameco ’s TikTok. The first is a brand-new Eras Tour tote bag . Instead of a black tote bag with a colorful Eras Tour logo and the names of the U.S. tour cities, this international version is cream with a black logo on the front and the international cities on the back.

The second new item is a $17 Eras Tour towel that one fan on X, formerly Twitter, has already said they need “so bad.” It appears to be thin, so it’s not something you’d want to take with you to lounge on at the beach. However, it looks like it might not be available at all international shows since it doesn’t appear in TikToker @zozomccormack’s Eras Tour merch vlog .

There’s New Eras Tour Merch Online With TTPD Included

After Swift’s first show in Paris on May 9, she added new Eras Tour merch to her online store with the addition of The Tortured Poets Department . Now that TTPD is officially a part of the setlist , it deserves a spot in the iconic Eras Tour logo.

In the lineup of 2024 Eras Tour items, there’s even a blue hoodie that looks just like the exclusive crewneck. It’s slightly cheaper than the sweatshirt version and easier to shop since you don’t even have to leave your couch to make a purchase.

If you really want the crewneck version, though, you could look for Eras Tour merch dupes on Etsy. Since anyone can go to these stands and most of these items have been available for over a year, it kind of takes away the exclusivity anyway.

This slight fade is related to the product’s distressed, vintage look.

Also, Swifties have expressed their disappointment in the quality of the merch before. One specific design, featuring photos of Swift from different phases of her career on items like the aforementioned tote bag, has been known to fade. Swift’s team has come out saying this is an intentional style choice. “This slight fade is related to the product’s distressed, vintage look,” read a statement on Swift’s official online store .

Their statement also called out how fans should care for the items post-purchase, adding, “Please also note it is important to follow product care instructions as listed on the product label when washing and drying your items, to best protect and maintain the product’s look and feel.”

Ultimately, if you just want something to say, “I was there,” finding some of the less popular tour-exclusive items like the water bottle are much easier the day of your show. When I went to the Eras Tour, I only waited about 20 minutes at a booth right past security and was able to get the water bottle, baton, and shirt I wanted. Another booth around the corner had a much shorter line with the tote bag and show poster. There was also a main merch table right inside the stadium that still had everything.

Tips For Getting The Eras Tour Merch You Really Want

If popular merch items are a priority for you, I recommend showing up early when doors open and trying to get to the main table inside ASAP rather than waiting hours for the truck or booth outside. You can avoid some of the warm weather by going inside the venue, but remember to bring Eras Tour essentials with you if you do plan to camp out.

For anyone waiting for the merch outside, try to show up as early as possible to give yourself the best chance of getting what you want before it sells out. Be sure to check the inventory before stepping in line as well. They tend to run out of certain sizes early, and you don’t want to get to the front only to realize they don’t have what you need anymore.

If you do get the wrong size and you find another merch table that has the right one, Jordan Walker ( @fairytaleswift ) told Elite Daily that it’s possible to exchange. “We went to another [table] and they simply swapped sizes, so that was great,” she shared. Just give yourself plenty of time before the show to get all the merch you want. Swift’s set has been starting around 8 p.m., so you have from doors open till then to make all the purchases you need.

This article was originally published on 03.28.23

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On The Red Carpet

Ryan seacrest & vanna white give 'wheel of fortune' set tour, reveal secrets.

LOS ANGELES (KABC) -- A new era of "Wheel of Fortune" begins Monday, Sept. 9 with new host Ryan Seacrest joining Vanna White on the popular TV game show.

Before the new season premiere, On The Red Carpet's George Pennacchio visited Ryan and Vanna on the "Wheel of Fortune" set and George asked Ryan what it felt like the first time he walked onto the famous stage.

"My jaw drops," Seacrest said. "You're in awe. You've seen it on TV. It's just like anything else. When you see it on TV and you see it in person, it's just a different perspective. The set is huge. The wheel is heavy. The clicks are consistent. It's like rubber bands that make the sound. I didn't know that."

Ryan may have a lot to learn, but thankfully, Vanna White, a longtime veteran of the show is there to help and she's impressed by what she's seen from Ryan so far.

"I'm amazed. I am just amazed because it's a lot harder than it looks," she said. "But he makes it look so easy, so he's doing a great job."

During George's set tour, he learned secrets about the letter board, the wheel itself and more!

Also Vanna revealed which question audience members ask her the most.

See all of that and more in the full episode, "On The Red Carpet Celebrates Wheel of Fortune" in the video above.

And don't miss Ryan's first spin as the new host of "Wheel" beginning Monday, Sept. 9. Check your local listings.

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Travis Kelce recalls the moment he started to ‘really fall’ for Taylor Swift

Travis Kelce recalled the moment he started to fall for  his superstar girlfriend, Taylor Swift .

The Kansas City Chiefs tight end admired Swift for being “very self-aware” during an appearance on the Monday episode of the  “Bussin’ With The Boys” podcast .

“I think that’s why I really started to really fall for her, was how genuine she is around just like friends, family,” he explained.

“It can get crazy for somebody with that much attention, and she just keeps it so chill and so cool,” he added.

Kelce recalled the first game Swift attended last NFL season on Sept. 24.

“I was like, ‘OK, so I could probably set you up with everything,’ and she just walked right through the front door. There’s no going down talking to security,” Kelce said. “She’s just like, ‘I just want to be around the family and friends and experience this with everybody.’”

He added the singer got major points with him for that.

“I was like damn, she’s just f------ in the madness, man. She wants to be a part of it. She wants to support me and do things like that. ... Man, she really won me over with that,” he continued.

Kelce added that the pair tried to keep their relationship private.

“Nobody knew what was going on, really all over the place,” he said. “We kind of kept it between us as much as we could, but once she came to a game, obviously, it was all poppin’ from there.”

The pair have had a whirlwind romance with big life moments they’ve shared together, including a Super Bowl win for Kelce in February and multiple successful international shows on Swift’s “Eras Tour.”

Kelce described trying to keep their relationship between them, but also wanting to be proud of his girlfriend.

“You want to keep things private, but at the same time, I’m not here to hide anything,” he said. “That’s my girl.”

“That’s my lady,” he added. “It’s like, I’m proud of that. I’m not sitting here trying to juggle like, ‘How can I keep this under wraps?’ You just don’t want to let everybody into your personal life and be able to comment on it, knowing that everything she does is getting a headline,” he said.

Kelce most recently joined Swift onstage for his own “Eras Tour” debut in London on Sunday, when he sported a black-and-white suit and top hat and carried her during his surprise appearance.

“Dude, the concerts are electric,” Kelce said of Swift’s shows. “They’re electric, and she just switched it up. She just came out with  the new album , so she kind of  incorporated that into the new show .”

“She’s having fun up there —  I can enjoy seeing her in her element , killing it onstage, and I love the show, man,” he added. “She’s got bangers.”

Kelce then gave his ranking of his top three favorite songs. The NFL star said he first started listening to Swift’s music when  her album “1989”  came out in 2014.

“I knew who she was before that. We were the same age, so through high school and everything, I knew who Taylor was as she was getting her career started,” he said. “But I think ‘1989’ was where it really started.”

Kelce then declared  “Blank Space” as his top pick  because it was “the first one.”

“I’ll go No. 2 — ‘Cruel Summer.’ ‘Cruel Summer’ is one of the ones she opens with at her show,” he said. “When she comes out and it’s just f------ electric in the stadium, and then she goes into an absolute banger like that. I was fired up when that happened at the first show I was ever at.”

Kelce’s third pick was  “So High School.”

“I think ‘So High School,’ it’s got a little bit of a sentimental meaning,” he said, before quoting some of  the lyrics that are rumored to be about him . “You know what I’m saying? ‘You know how to ball/ I know Aristotle,’ man.”

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Taylor Swift The Eras International Tour White T-Shirt

White t-shirt featuring "Taylor Swift The Eras Tour" and photos printed on front. Oversized fit. Super Soft 100% cotton Taylor Swift® ©2023 TAS Rights Management, LLC Used By Permission. All Rights Reserved.

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Taylor Swift | The Eras Tour US Dates Black T-Shirt