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From L'Aquila to Montesilvano and Gran Sasso

Abruzzo

From Matera to Potenza and Melfi

Basilicata

From Tropea to Sila Park and Reggio Calabria

Calabria

From Naples to Sorrento and Capri

Campania

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From Bologna to Rimini and Parma

Emilia Romagna

Friuli Venezia Giulia

From Trieste to Udine

Friuli Venezia Giulia

From Rome to Anagni and Viterbo

Lazio

From the Cinque Terre to Portofino and Genoa

Liguria

From Milan to Lake Como and Garda

Lombardy

From Pesaro to Urbino and Conero

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From Termoli to Campobasso

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From Turin and Asti and Venaria

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From Dolomities to Ortisei and Riva del Garda

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Italy like a local

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Ulassai

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Pietrapertosa

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Places to visit in Venice

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Places to Visit in Naples Italy

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Fermo

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How to go to the Carnival in Venice 2024: guide and tips

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How to reach Lake Como: the complete guide

 How to get to Boboli Gardens in Florence

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Galleria Borghese, Rome, Italy

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The 10 most attractive sites and museums in Italy at Easter and Easer Monday and 5 less crowded alternatives

10 best cruises in Italy

Best cruises in Italy: 10 unforgettable experiences

21 outdoor activities in Italy to live this summer

21 outdoor activities in Italy to live this summer

Motor Sports, 10 events in Italy you cannot miss this summer

Motor Sports, 10 events in Italy you cannot miss this summer

Luxury experiences in Italy: 7 things not to be missed in 2024

Luxury experiences in Italy: 7 things not to be missed in 2024

10 things to do before coming to Italy: everything you can plan in advance

10 things to do before coming to Italy: everything you can plan in advance

Cycle paths

The best 20 cycle paths in Italy to discover this spring

What to do in spring in Italy: must-see destinations in 2023

What to do in spring in Italy: must-see destinations in 2023

Thermal destinations Italy

Thermal baths in Italy: the 20 most famous Italian thermal areas

Valentine’s day in Italy

Valentine’s day in Italy

Thermal tourism in Italy

Thermal tourism in Italy: tours to discover the best thermal destinations

Carnival

Carnival in Italy: origins, traditions, typical sweets and the most famous masks

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Where to ski in Italy: how to choose slopes and ski areas

New Year's Eve in the mountains in Italy

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Living cribs in Italy: discover the best nativity scenes

Living cribs in Italy: discover the best nativity scenes

Christmas traditions: curiosities, symbols and typical dishes in Italy

Christmas traditions: curiosities, symbols and typical dishes in Italy

Most beautiful Christmas markets in Italy

The 20 Most Beautiful Christmas Markets in Italy

New Year's Eve in Italy: what to do on the last day of the year in Italy in 2024

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Italian Lakes

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Easter traditions in Italy: 12 unmissable religious festivals

Easter traditions in Italy: 12 unmissable religious festivals

Epiphany in Italy: all the events to not be missed in 2024

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Easter Monday in Italy: outdoor picnics

The tradition of Easter Monday in Italy

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Tradition, innovation, sustainability: Bolzano will surprise you

Bolzano is a place where the traditions of the past intertwine with the challenges of the future. Innovation and sustainability are the keywords for the new development of a city that is able to look to the future while maintaining strong ties to its roots and values.

Why choose Bolzano as your next holiday destination? The answer is simple: to be immersed in a unique cultural mix. Here, north and south, Mediterranean and Alpine meet , creating an irresistible and unique combination.

Be enchanted by the different architectural styles that are colourful and soft and, as soon as you turn the corner, become imposing and square. Stroll along the acardes, the commercial heart of the old town over 300 metres long, listening to the mix of languages that characterise our city and immerse yourself in the sounds of nature by walking along the many promenades that climb the sunny slopes. Get on your bike and explore more than 50 kilometres of cycle paths through Bolzano. Discover the green and innovative soul of the city. Take one of the cable cars from the city centre to reach the surroundings of the South Tyrolean capital in just a few minutes, including Colle, an oasis of peace, and the Renon plateau.

Taste the perfect combination of Tyrolean cuisine and Mediterranean flavours in the many restaurants in the city streets. Combine traditional dishes with wines from the many wineries in the valley. Marvel at the sparkle of the traditional and modern shop windows. There are plenty of ideas for taking home a unique souvenir. Don't miss the numerous events that enliven the gateway city to the Dolomites in every season.

Follow in the footsteps of history with a wide range of cultural events . With parks, museums, castles and many other events, there is fun for families too.

Let yourself be inspired, Bolzano is this and much more!

Know the city

Bolzano is a clear reflection of the meeting and exchange of different cultures. In art, for example, Giotto's paintings and works of the Gothic school coexist, while in architecture, the unique contrast between the old town and the new town, separated by the Talvera river, is quite obvious.

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What to do?

In Bolzano, the landscape offers the right balance between living space and green areas. The city has many routes for those who prefer to take a walk without straying too far from the centre; at the same time, the hikers can use one of the cable cars to reach the plateaus surrounding the capital. Here, nature has no equal!

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Where to stay?

From luxury hotels to holiday farms and B&Bs... Bolzano offers accommodation to satisfy every need, with a high standard of welcome and hospitality.

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ENIT SpA is responsible for promoting Italy’s tourist offer and increasing its attractiveness. Its activities include deseasonalisation, diversification of supply and optimisation of tourist facilities and sites. It also fosters specialised training for operators and is developing a digital ecosystem to optimise the use of tourism goods and services.

ENIT promotes Italy’s tourist image abroad, with the involvement of regions and territorial autonomous administrations. It implements national and international promotional strategies, supports companies in their marketing of Italian tourism services and integrates quality products from other economic, cultural and environmental sectors, in accordance with Ministry of Tourism directives.

It promotes and markets Italian tourist, cultural and food and wine services, supporting the Italian brand in the tourism sector and promoting the sale of food and wine, characteristic and artisan products in Italy and abroad.

It uses digital media and technological platforms, collaborating in the management of the 'Italia.it' portal. It organises advisory and assistance services for the state, regions, autonomous provinces and various public and private bodies, standardising information services for tourists.

Lastly, it supports the Ministry of Tourism in promoting national tourism policies and training human resources in the sector, both in Italy and abroad, thus contributing to the growth of Italian tourism.

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Best Time to Visit

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Italy Guide: Planning Your Trip

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Italy is one of the most fabulous destinations in the world and ranks high on most travelers' must-see lists. As the seat of the once-mighty Roman Empire, home of the Catholic Church, and the birthplace of the Renaissance, its historical, artistic, and cultural treasures are almost too numerous to count (in fact, it boasts 55 UNESCO World Heritage Sites  ). Italy is also a spectacularly beautiful country, with dazzling monument-filled cities, charming small towns, plus gorgeous beaches and mountain ranges. And the food? Don't even get us started. Let's just say there's a reason Italian cuisine is celebrated the world over.

This Italy trip-planning guide is a starting point for organizing your trip of a lifetime, deciding where to go and what to see, how long to stay and most importantly—what to eat!

Planning Your Trip

  • Best Time to Visit : The best months to visit Italy depend on your preferences as a traveler. Springtime and early summer—April, May, and June—sees gorgeous weather, mostly mild temperatures and crowds that range from moderate to dense. Summer is the most crowded season, and it can be stiflingly hot in most parts of the country. September and October are still packed, but the weather is more pleasant. Except for December, wintertime is less crowded. If you can put up with cold, rainy weather—maybe with a few sunny days thrown in—January, February, and March are the least crowded months to visit.
  • Language: Italian is the first language in Italy  , and in major cities, shop owners, hotel and restaurant workers generally speak at least a little bit of English, and often French and German as well. In more rural areas, away from tourist centers, you may find that very few people speak English—an Italian-English pocket dictionary or a translation app on your smartphone will come in handy. It's always helpful—and polite—to be able to say a few words and phrases in Italian .
  • Currency: All of Italy uses the euro  , and other currencies are not accepted. Credit cards such as Visa and Mastercard are accepted everywhere, except for most street food stalls and smaller, independent merchants. It's always a good idea to have cash on hand, especially when stopping off for a caffe (coffee), buying bus, tram or Metro tickets, and at smaller stores or market stands. Note that American Express and Diners Club are less widely accepted in Italy. Be sure to confirm in advance with your hotel or restaurant if you intend to pay with these cards.
  • Getting Around: Italy's cities and towns are connected by a comprehensive rail network of high-speed trains servicing major cities and slower, regional trains serving smaller destinations. Trenitalia is the national carrier and covers the entire country, while private rail company Italo serves major cities. If your trip to Italy involves mostly cities and towns on rail lines, you can quickly get around without a rental car. If you wish to spend a lot of time in the countryside, say, visiting wineries in Tuscany or hiking through the Dolomites, then a car will likely be necessary. In nearly all of Italy's major cities, tourist attractions are clustered in the centro storico , or historic center, and are within walking distance of one another. Otherwise, cities have a system of buses, subways, and often trams, all of which are inexpensive and relatively easy ways to navigate. Most smaller towns are entirely walkable.
  • Travel Tip: Buy or reserve tickets in advance for those hotspot attractions you want to see. The Colosseum, the Uffizi Gallery, and Leonardo's "The Last Supper" are just a few of the sights in Italy where reservations are either required or strongly recommended. And, don't over schedule. While it's tempting to try to pack in every museum and attraction, remember that a big part of the appeal of Italy is its more relaxed, dolce vita lifestyle. Don't be so rushed that you miss out.

Patience is a virtue, especially in Italy. You may find slower restaurant service, trains that run late, and a general lack of urgency when it comes to customer service. Take a deep breath and adjust to life, Italian-style.

Things to Do in Italy

What you see and do in Italy depends mostly on how much time you have and what your interests are. When planning a trip to Italy, looking at a map of Italy's best attractions and cities is a great way to gain perspective on your travel itinerary. That way, you can make informed decisions about where you want to visit, how long you will need to explore each location, what time of year you want to travel, how you can get around from place to place most effectively, and most importantly, what you want out of your trip.

Everyone knows the three most significant destinations in Italy—Rome, Venice, and Florence—but one of the biggest mistakes travelers make is to try to see this triumvirate in 10 days. While you can certainly travel to each of them within 10 days, you won't get to experience any of the depth of these diverse and interesting places. If you have just a short time in each city, a half-day walking tour is a great way to cover a lot of ground.

To help you start forming your itinerary, here's a brief list of some of the top destinations and activities in Italy:

  • Rome : The capital of Italy is the home of the Colosseum, the Pantheon, the Trevi Fountain, Vatican City, including St. Peter's Basilica and the Vatican Museums, and so, so much more.
  • Florence : Michelangelo's David, the treasures of the Uffizi Gallery, Ponte Vecchio bridge, shopping for leather goods at San Lorenzo Market.
  • Venice : A gondola ride on the Grand Canal, the glory of St. Mark's Square and Basilica, getting lost, and seeing the smaller Venetian islands.
  • Naples : Art, archaeology, history, and Baroque churches, plus fantastic street food and proximity to Pompeii, Capri, and the Amalfi Coast.
  • Tuscany : Italy's most famous region, known for red wine, rolling hills, and picturesque cities and towns; home to Siena, Lucca, Pisa, and Florence.
  • Umbria : The hill towns of Orvieto, Perugia, and Spoleto, plus regional wines and hand-painted ceramics.
  • The Lakes Region : Italy's northern playground, with lakes Garda, Maggiore, Como and more.
  • Pompeii and the Amalfi Coast : The ruins of a city buried by Mt. Vesuvius, plus the incredible scenery and ambiance of the Amalfi Coast towns.
  • Milan and Torino : Italy's fashion capital is also packed with important museums and is home to "The Last Supper," while busy Torino is an underrated European city, with museums, performing arts, and cafe culture.
  • Cinque Terre and the Italian Riviera: Hiking from one lovely seaside town to the next, discovering Genoa, enjoying the beaches near San Remo, Savona, and those south of Genoa.
  • Puglia : Curious Trulli dwellings, 1,000-year-old olive trees, beautiful beaches, and the "heel" of Italy.
  • Emilia-Romagna : Come for the cuisine, then enjoy the great art and culture cities of Bologna, Ravenna, Modena, and Parma.
  • Sicily : For Europe's most active volcano, magnificent Greek ruins and regional cuisines like caponata and cannoli .

What to Eat and Drink

Italy is, of course, famous for pasta and pizza, both of which can be found in virtually every corner of the country. These dishes, especially the kinds of pasta, will vary widely depending on the region, with each dish utilizing readily available local products. In Milan and other northern cities, you may find more polenta and risotto on the menu than pasta. At seaside areas and on Italy's islands, fresh seafood will dominate. Desserts are also regional, but tiramisu and panna cotta, a dish similar to flan, are found just about everywhere. Be sure to try some of the local cuisines wherever you are, rather than limiting yourself to familiar dishes.

Outside of your hotel's buffet, breakfast in Italy is light, consisting of an espresso ( caffe ) or cappuccino with a cornetto (breakfast pastry like a croissant), usually eaten standing up at the bar . Lunch is often the biggest meal of the day and is eaten from 1 p.m. to about 2:30 p.m. Restaurants probably won't open before 12:30 p.m. Similarly, dinner is eaten late by U.S. standards. If you show up at a restaurant at 7:30 p.m., you'll likely be the only customers, but by 8:30 or 9 p.m., the place will have filled up.

Wine in Italy is also regional, with every part of the country producing its own. House wines are usually from the region, very cheap and perfectly drinkable. In all but the priciest restaurants, you can find bottles on the wine list priced from around 15 euros. Craft beer is increasingly popular in Italy, and pairs well with pizza. Aperitivo , the before-dinner drink, is an institution in Italy, and usually consists of a glass of sparkling prosecco or an Aperol Spritz, plus light snacks. Bottled water is served in restaurants, either as normale (still), frizzante (with gas), or leggermente frizzante (lightly gassed).

For a more thorough look at the art of eating in Italy, check our guide to dining out in Italy .

Where to Stay

Accommodations in Italy run the gamut from simple to luxury city hotels, rustic farm stays at agriturismi , cozy B&Bs, and private homes and apartments available through sites like Airbnb and Vrbo. If you're visiting a city like Rome, Florence or Orvieto, especially for the first time, we recommend a hotel or lodging as close to the city center as possible. Even if it costs a little more, the convenience is worth it. Renting a private apartment can be a cost-saving measure, especially for families, but you miss out on the services of a hotel. In most hotels large and small, breakfast is usually included in the price and is quite often an extensive buffet.

Agriturismo are country houses set a few miles away from major towns. They offer a bucolic countryside atmosphere and locally sourced food, often grown on-site, and many have outdoor pools. They are ideal for large groups of family and friends, though many rent individual apartments or rooms.

Getting There

Most U.S. travelers to Italy arrive at Rome's Fiumicino airport on the outskirts of the city. International flights also arrive at Milan Malpensa airport , Naples, and Venice , though with far less frequency than Rome. All airports have rental car centers, as well as train stations for connecting into their nearest city. For example in Rome, trains depart every 30 minutes for Termini Station, one of the country's major transport hubs. From there, travelers can take taxis, trams, buses or Metro to their Rome hotel, or catch one of the hundreds of daily trains connecting to all parts of Italy.

Culture and Customs

Generally speaking, travelers from the U.S. won't find Italians too different from themselves. But there is a friendliness mixed with formality here, which visitors should try to adapt to:

  • Greet people with a cheerful " Buongiorno !" during the day and " Buona sera " from late afternoon onwards. Say " arrivederci " when leaving a store or restaurant.
  • When dining out, remember that sharing plates is frowned upon, but you can ask for a half-portion of pasta.
  • In all but the most touristy restaurants, you'll have to ask for your check, il conto —it's considered rude for the waitstaff to present the check before you ask.
  • Be respectful when visiting churches, by speaking in hushed tones and observing posted dress codes.
  • While shorts, t-shirts, flip-flops, and baseball caps are standard attire for visiting Americans, Italians tend to dress a bit more elegantly. Especially for evening meals, wear something a little less casual.
  • Italy is a safe country with a low crime rate. But in busy areas like train stations and public squares, and even in crowded museums, keep a firm grip on your valuables.
  • Don't buy contraband purses or souvenirs from unlicensed street vendors, who are selling illegally.
  • Uber is illegal in most of Italy or is allowed only in a limited capacity. Taxis are inexpensive when compared to most U.S. cities.

Money Saving Tips

  • Save on evening meals by heading to a pizzeria . Even in most cities, diners can enjoy a pizza and house wine or soft drinks for 15 euros per person or less.
  • During the day, look for a tavola calda , a cafeteria-type eatery where you can choose from a range of already prepared items.
  • If you have an apartment or at least a mini-fridge in your hotel, you can buy lunch supplies at a local grocery store.
  • In most cities, museums are free on the first Sunday of the month.
  • Instead of buying costly and wasteful bottled water, refill a reusable bottle at any city water fountain, where water is always safe to drink and often, refreshingly cold.
  • Look for city passes, like the Roma Pass, which offers savings on museum and attraction admission, as well as transportation passes.

Want more tips? Check out our guide on how to save money on your Italian vacation .

Italian National Tourist Board . "UNESCO World Heritage Sites."

Italian National Tourist Board . "More Information."

How to Travel From Rome to the Amalfi Coast by Train, Bus, and Car

The 15 Best Destinations in Italy

The Top 23 Things to Do in Italy

Siena Guide: Planning Your Trip

Your Trip to Florence: The Complete Guide

Top 6 Tourist Attractions in Italy

Your Trip to the Amalfi Coast: The Complete Guide

48 Hours in Florence: The Ultimate Itinerary

Tuscany Guide: Planning Your Trip

The 25 Top Attractions in Rome, Italy

The 14 Best Day Trips from Rome

The Most Romantic Places in Italy

Capri Italy Guide: Planning Your Visit

The Top 13 Restaurants on the Amalfi Coast

Your Trip to Milan: The Complete Guide

Venice, Italy Guide: Planning Your Trip

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Florence, Italy: cradle of the Renaissance

Florence's museums, palaces, and churches house some of the greatest artistic treasures in the world. The most popular and important sites in Florence include the Cathedral , the Baptistery , the Uffizi , the Bargello , and the Accademia . The churches of Santa Maria Novella and Santa Croce are veritable art galleries, and the library of San Lorenzo is a magnificent exhibition of Michelangelo's architectural genius. Wander some of the oldest streets in the city until you reach the Arno River, cross the Ponte Vecchio , and experience the "newest" area of Florence, the Oltrarno . Be sure to set aside time to see the vast and varied art collection housed in the Pitti Palace . When you grow weary of museums and monuments, head outdoors. Spend a day at the Boboli Gardens or climb the hill to the church of San Miniato al Monte to experience an enchanting view of Florence, Italy.

Florence and its magnificent treasures await your visit!

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For the first time ever in its 111 years, the start of one of the most famous international cycling races takes off in Italy and will cross the regions of Tuscany, Emilia Romagna and Piedmont before heading into France. The Grand Start takes place...

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Climbing to the top of the Duomo in Florence

Climb to the top of the cathedral's dome to enjoy an extraordinary view of Florence. Be prepared to climb lots of steps!

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Santa Maria Novella Church

The decorative marble facade of Tuscany's most important Gothic church incorporates billowing sails and ostrich feathers (emblem of the Medici). The church houses immense artistic treasures, donated by wealthy patrons, many with chapels named after them.

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Top 10 Luxury Accommodations

The glamour and elegance of the Renaissance City, is the perfect setting for a weekend escape or luxury holidays with family and friends in Florence Italy.  Our list of top ten luxury accommodations will make it easy to find the one for you.

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The best way to keep the family & kids engaged while exploring the beauty of Florence? Include one of our 5 tours for family fun. They are adventurous & exciting, but most of all a great opportunity to create unforgettable vacation memories.

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8 Ways to Enjoy Florence when it is Hot

Aimlessly wandering the summer streets of Florence can prove to be a bit much if you don’t like the heat. These are our top 8 choices for keeping it cool with an organized tour while on holiday in the beautiful Renaissance City.

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Book Top Restaurants in Florence

Take a look at the top rated restaurants in Florence and book your table now on The Fork!

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Panoramic View from Piazzale Michelangelo

Piazzale Michelangelo is the place to go to get all those beautiful panoramic views of the city and catch a stunning sunset. The viewpoint is to the south of the historical center, here's how to get there either by foot or bus!

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Florence Tours

Personalized and guided tours of Florence will help you organizing your visit of the city and enjoy all its marvellous attractions. Book in advance the tour that interests you, choose among the many options of walking tours offered and explore the UNESCO World Heritage sites in the historical center.

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In order to make the best of their stay in Florence , tourists must be as well oriented as possible and to learn all is necessary for them in terms of street names, piazzas and significant tourist objectives in order to streamline their experience of Florence. To this end, Florence is serviced by five tourist information offices able to provide information and printed materials to any visitor resorting to their services.

Thus, the main tourist information office is located nearby the Piazza del Duomo , and it operates Monday to Saturday from 8.30am to 6.30pm, whereas on Sunday and public holidays, from 8.30am to 1.30pm.

Via Manzoni is another thoroughfare to host a further establishment of this kind, with opening hours as follows: Monday to Friday from 9am to 1pm.

The Amerigo Vespucci Airport of Florence too host a tourist information office, which is only natural, since plenty of tourists land at this airport which stands out as one of the main entrance gates in Tuscany, with opening hours as follows: 8.30am to 8.30pm every day.

Piazza Stazzione is a further tourist hotspot where a similar establishment can be found. The office has the following opening hours: Monday to Saturday from 8.30am to 7pm, whereas on Sunday and public holidays it works from 8.30am to 2pm.

Finally, tourists can resort to information services provided by the office located in Borgo Santa Croce , an office which operates a little more differentiated depending on the tourist season. Thus, from March to November (the first week of the month), the opening hours as are follows: Monday to Saturday from 9am to 7pm, whereas on Sunday and public holidays from 9am to 2pm. From November to late February: Monday to Saturday from 9am to 5pm; on Sunday and public holidays from 9am to 2pm.

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The Italian Tourist Board

And every italy tourist office.

The Italian Tourist Board is called "Ente Nazionale Italiano per il Turismo" - the Italian State Tourism Board - or ENIT for short.

Its website address, headquarters and the addresses and telephone numbers etc of every Italian tourist office in Italy and abroad may be found here.

ENIT is based in Rome with a foreign office network of 25 offices.

Fifteen in the twelve European countries of Amsterdam, Brussels, Budapest, Frankfurt, Lisbon, London, Madrid, Munich, Moscow, Paris, Prague Stockholm, Vienna, Zurich and Warsaw, and ten in Chicago, Los Angeles, Toronto, New York, Beijing, Sidney, Tokyo, Mumbai, San Paolo and Seul.

The headquarters address is: Via Marghera 2/6 00185 Roma Tel: (+39) 06 49711 Fax (+39) 06 - 4463379/4469907 Email: [email protected]

The Italian Tourist Board Website

Italian Tourist Board website

This link will take you to the home page of the English version of the Italia ENIT website.

Looking for Tourist Information?

If you are looking for Tourist Information whilst in Italy , one of the public tourist offices in your area will be able to help you. This link will take you to the ENIT website page (in English) where you may narrow your search for a tourist office by region and town (sorry, the page no longer exists on the new ENIT website).

If you are seeking information before your trip to Italy , then ENIT suggests that you contact one of their Italian State Tourist offices in the country in which you are based. They will reply to your enquiry in the language of that country.

This link is for the Argentina, Australia, Austria, Belgium, Brazil, Canada, China, Hungary, Korea, France, Japan, Great Britain, India, Holland, Portugal, Poland, the Czech Republic, Russia, Spain, the United States, Sweden and Switzerland offices.

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13 things to know before visiting Italy

Angelo Zinna

May 16, 2023 • 9 min read

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Make the most of your trip to Italy with our top insider tips © Westend61 / Getty Images

With an unmatched abundance of Unesco World Heritage sites, diverse scenery ranging from some of Europe’s highest peaks to the turquoise waters of the southern coasts, and an endless list of regional cuisines to taste, planning an Italian adventure can easily get overwhelming.

Add a variety of dialects – both spoken and hand-gestured – and hard-to-decipher etiquette rules into the mix and attempting to dive into the local culture can quickly turn into feeling like a fish out of water.

Returning to Italy after years of living abroad has made many of the odd rules that dictate social interactions more evident to me – even I, as an Italian, find myself often questioning why things work as they do. While clear answers are not always available, I’ve done my best to compile a list of rules, customs and habits that will make every visitor's time in my homeland a little easier. Here's everything you need to know before visiting Italy.

1. Italians all go on holiday at the same time (more or less)

For some reason, we Italians have collectively decided that August is the best month to go on holiday. It's understandable – with temperatures regularly surpassing 35C (95F), expecting people to do anything other than lie on the beach is simply too far-fetched.

During the weeks surrounding the holiday of Ferragosto , on August 15, Italians migrate to the coast en masse, leaving humid cities half empty. Many businesses in the country’s interior close, prices rise significantly, and crowds are the norm on popular beaches. If you choose to travel in the high season , make sure to book your accommodation well in advance.

A smiling father and daughter in a Fiat 500 car in Italy, with the daughter standing up outside the sunroof

2. Italy was built for driving, but it’s not the only option

While the public transport infrastructure is cheap and mostly reliable , Italy remains devoted to driving. Recent stats have shown that the country is second in Europe after tiny Luxemburg when it comes to cars per capita – nearly 40 million vehicles are currently roaming around the country with 59 million inhabitants.

Part of this has to do with the mountainous, uneven geography of the peninsula. Trains cannot reach the more remote corners of the country and the low population of rural areas does not justify frequent bus services. There is also a cultural aspect to Italy’s love for driving – huge investments were put toward motorways in the post-war era, which made mobility increasingly car-centric and Italians more used to relying on cars.

Does this mean that a car is essential for visiting Italy? No. Renting a car will give you the most freedom, but trains and buses connect most urban centers and are a great, sustainable way to visit cities, medieval hamlets and coastal towns without worrying about traffic rules and limiting your intake of vino and spritzes. Train tickets can be bought online at Trenitalia or Italo  – tickets for slow, regional trains can be purchased on the spot without price increases, while high-speed train tickets are much cheaper when bought in advance.

3. If you do rent a car, be aware there's a shortage of vehicles

Among the many inconveniences the pandemic has brought upon travelers is a lack of available cars for hire. As the world went into lockdown and traveling became impossible, many rental companies sold their vehicles. Meanwhile, people got increasingly used to avoiding public transport and the demand for rental cars has grown.

During peak holiday season, prices skyrocket and in popular destinations, cars for hire can simply run out. If you are planning a road trip , make sure to book your car well in advance.

4. Card payments are now widely accepted, but carrying some cash is a good idea

For a long time, Italy has been a cash-first country. But in 2022, a new law introduced a fine for businesses not accepting card payments. Technically, paying by card should now be possible everywhere, although you can still encounter merchants frowning upon small electronic transfers or shops where the POS machine is mysteriously not working – having some cash on you is a wise move.

Apart from such (rare) exceptions, card payments will not be an issue. Most major networks are widely accepted, American Express is the only card provider that might be rejected by smaller businesses.

5. Regional pride is worth embracing

Moving abroad or to a different city has become increasingly common for members of the younger generations, but a sense of pride for one’s place of birth continues to pervade the consciousness of many Italians. You won’t have to wait long before meeting someone who will exalt the food, traditions, and landmarks they grew up surrounded by, often at the expense of neighboring regions or cities.

Such an intense form of pride – known in Italian as campanilismo  – translates into endless opportunities to taste carefully guarded flavors, participate in events rooted in the local folklore, and experience a different facet of the country each time you come back.

A group of friends sitting around a table in a vineyard and toasting each other with red wine in the sunshine

6. Learn the language of sarcasm

On the one hand there is local pride, on the other is the art of breaking down barriers by making fun of ourselves. Italian humor has long been reliant on a self-inflicted form of sarcasm and the exaggeration of those very stereotypes you’d think we’d rather forget about.

Self-deprecation is only one shade of it, however. When jokes are directed at others, they can be ferocious. In regions such as Veneto or Tuscany, blasphemy is considered part of the local lingo, while Romans are unchallenged when it comes to sharp irony. To the uninitiated, such wit may feel like crossing a line, but it’s usually well meant.

7. Imitate hand gestures 🤌 at your own risk

Italians are globally known for talking with their hands, but they don’t particularly enjoy having their body language mocked by foreigners who are not aware of the meaning behind physical communication. Hand gesturing does not happen randomly; while a burst of anger or excitement may get people moving more intensely than usual, each signal has a specific meaning that – like in any language – should be learned before being inserted into a conversation.

Shaking your hand while pinching your fingers, for instance, is typically used in combination with a puzzled look to mean “What are you talking about?” or “What are you doing?” with a tone that can range from the confused to the aggressive. Use at your own risk.

A front-view shot of a young man enjoying a delicious meal in Italy, he is wearing casual clothing

8. Don’t be overwhelmed by restaurant menus

Enter any osteria and you’ll find yourself deciphering a list of dishes split into categories such as antipasti (starters), primi (first courses), secondi (second courses), contorni (side dishes), dolci (desserts), vini (wines), amari (digestives). Yes, a full Italian meal is composed of all these elements.

You are not expected, however, to order a dish from each section of the menu every time you sit down. It’s perfectly fine to order a pasta course followed by a dessert, or a starter and a second course. Mix and match as you like.

9. Tipping is not expected unless the service is especially personalized

Leaving a tip is always a nice gesture, but you should not feel obliged to do so in every bar or restaurant you enter. Most people in the service industry do not rely on tips to get by. However, when someone is particularly attentive to your needs and actively trying to improve your experience, it's a welcome gesture to thank them with a tip.

Note that you will be charged for “coperto” in many restaurants – a cover charge of around 2€ per person. This is neither a scam nor a tip that goes to the staff. It is simply a flat fee that Italians are used to paying when sitting down at a table.

10. When it comes to eating and drinking, there is a time for everything

Everyone has heard of the “no cappuccino past 11 AM” rule – you should know that this is not the only dieting constraint Italian culture is attempting to force upon you. Milky coffee is considered a breakfast-only drink, just like an Aperol Spritz is considered a pre-dinner cocktail and limoncello is considered a post-prandial liqueur. Lunch happens around 1pm and dinner hardly ever starts before 8pm.

Such habits are often described as commandments set in stone, but know that the emphasis on their importance is often exaggerated. Not following the etiquette might be looked down upon at a formal gathering, but in cities where tourists are a permanent presence, exiting the boundaries of social conventions won't raise many eyebrows.

Three women enjoy cocktails outside in the sunshine in Italy

11. Drinking outside is allowed – and fun

While there are some municipalities that restrict drinking alcohol on the street in certain areas, this is not an issue in most of the country. On the contrary, many public squares fill up during summer evenings with people having a beer or a glass of wine in the open-air.

12. Cheek kisses can cause some awkward situations

Imagine meeting up with your Italian friends for an aperitivo and finding yourself lip-to-lip with your new acquaintance’s spouse – this is only one of the embarrassing situations you could fall prey to by underestimating the cheek kissing etiquette.

Italians often greet each other by giving two light cheek kisses. This happens almost exclusively in informal situations with people you’ve already met in the past – you are not expected to kiss your Italian language teacher or someone you’re being introduced to for the first time. People will typically start on the left side, although this is not a strict rule. If unsure, let the other person take the lead and go with the flow. Not comfortable in having your personal space invaded? A simple handshake is perfectly fine.

13. Political polarization is on the rise

Contrasting political views have always played a central role in the animated conversations of Italians, both in the private sphere and in the media. In recent years, however, polarization has become more evident. Part of this has to do with political conversations moving onto social media platforms where nuances and context fade away, favoring stark opinions over constructive debates. But this is far from the only reason.

A 2022 study showed that Italy is the only European nation where salaries have decreased compared to 30 years ago and conflicting opinions on issues related to migration flows, energy supplies, housing and workers’ rights have contributed to splitting the public opinion. In 2022, Italy elected Giorgia Meloni as its Prime Minister – the first woman to hold power and the first far-right leader since Fascist-era dictator Benito Mussolini. The ability to read the room is a useful skill to have if you choose to talk politics.

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  1. Discover Italy: Official Tourism Website

    One of the most popular tourist destinations in the world, it offers and almost demands endless new discoveries, thanks to the enormity of its artistic heritage. As a matter of fact, it is home to two capitals in one city: the Italian capital and the home of the Pope in the Vatican, a place of universal pilgrimage to St Peter's Square.

  2. Visit Italy Official: Holidays, experiences and tourist information for

    Thermal tourism in Italy: tours to discover the best thermal destinations. Italy. Carnival in Italy: origins, traditions, typical sweets and the most famous masks. ... Visit Italy is the first independent promoting channel for Italy in the world. Discover great holiday ideas for family holidays, weekends away, short breaks and days out in Italy

  3. Contact us

    00199 Roma, Italia. Find out all the contacts of the official tourism website of Italy, Italia.it and ENIT, Italian National Tourist Board.

  4. Information for travelling to Italy

    In Italy the CET (Central European Time) time zone applies, which corresponds to one hour ahead of Greenwich Mean Time (UTC+1) during the so-called solar time period, from the beginning of autumn to the end of winter. In spring and summer, on the other hand, daylight saving time is in force, which corresponds to UTC+2, i.e. two hours ahead of Greenwich Mean Time.

  5. Tuscany Official Tourism Website

    Find out here everything you need to know about visiting Tuscany: attractions, ideas, itineraries, events, deals, recipes and tours. | Visit Tuscany

  6. Home Page

    16 di 30 From 24 to 28 January 2024 Tourism, Italy attends the Madrid international trade fair with MiTur, ENIT, regions and municipalities ... More than 100 years of ENIT and Italian history can be found in the Italian National Tourist Board's Hist Find out more Research Office .

  7. Bolzano

    Welcome to the official website of the Tourist Board. Here you will find all the information you need for your stay in Bolzano, South Tyrol. Book your holiday. Arrival. Departure. Accommodation. eng . esp ... Tourist board. Italy 39100 Bolzano, Via Alto Adige 60. Italy 39100 Bolzano, Piazza del Grano 11 T +39 0471 307 000 [email protected].

  8. ENIT

    ENIT—Agenzia nazionale del turismo, known in English as The Italian Government Tourist Board, formerly the Ente Nazionale Italiano per il Turismo ('Italian National Agency for Tourism') is the Italian national tourism board. The national Tourist Board is situated in Rome.

  9. Turismo Roma

    Rome is the favorite summer destination of foreign tourists ahead of Venice, Florence and Milan, with a 10 percent growth over last year. This is what emerges from the study carried out by Fipe Roma - Federazione italiana dei pubblici esercizi, with the collaboration of Lybra Tech, a firm that analyzes big data on visitor profiles, which photographs the current situation of tourism in the city ...

  10. About us

    About us. ENIT SpA is responsible for promoting Italy's tourist offer and increasing its attractiveness. Its activities include deseasonalisation, diversification of supply and optimisation of tourist facilities and sites. It also fosters specialised training for operators and is developing a digital ecosystem to optimise the use of tourism ...

  11. Welcome

    Discover Florence and its Metropolitan Area. The Official Tourism website of the Metropolitan City and of the Municipality of Florence. Find the descriptions of fascinating points of interest, find the opening times of museums and all the events taking place in Florence and around. Follow our tips and itineraries, try the most amazing experiences.

  12. VisitVerona.it

    Request information. Verona: a UNESCO world heritage city and the home of Romeo and Juliet, a place of history, culture, music, architecture and high society. A land of great traditions, from opera to fine food and wine.

  13. Italy Guide: Planning Your Trip

    Italy is one of the most fabulous destinations in the world and ranks high on most travelers' must-see lists. As the seat of the once-mighty Roman Empire, home of the Catholic Church, and the birthplace of the Renaissance, its historical, artistic, and cultural treasures are almost too numerous to count (in fact, it boasts 55 UNESCO World Heritage Sites

  14. Florence, Italy 2023

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  15. Florence Tourist Information Offices

    From November to late February: Monday to Saturday from 9am to 5pm; on Sunday and public holidays from 9am to 2pm. Name: Florence Tourist Information Office - Borgo Santa Croce. Address: 29 Borgo Santa Croce, Florence. Telephone: 0039 (0)55 2340444. Fax: 0039 (0)55 2264524.

  16. Tours and Excursions in Italy

    5 itineraries to discover Italy by bicycle. There are fabulous cycling lanes running parallel to the sea, scenic routes through mountain valleys or overlooking lakes, long cycle-ways crossing regions and borders, and amazing historical itineraries perfect for two wheels, among villages, hills and old tracks: Italy is a real paradise if you love ...

  17. Tourism in Italy

    Real "tourism" only affected Italy in the second half of the 17th century, with the beginning of the Grand Tour.This was a period in which European aristocrats, many of whom were British, visited parts of Europe, with Italy as a key destination. For Italy, this was in order to study ancient architecture, local culture and to admire the natural beauties.

  18. Italian Tourist Board & Every Italy Tourist Office

    The Italian Tourist Board is called "Ente Nazionale Italiano per il Turismo" - the Italian State Tourism Board - or ENIT for short. Its website address, headquarters and the addresses and telephone numbers etc of every Italian tourist office in Italy and abroad may be found here. ENIT is based in Rome with a foreign office network of 25 offices.

  19. 13 things to know before going to Italy

    If you are planning a road trip, make sure to book your car well in advance. This Italian road trip is one for the bucket list: From Napoli to Amalfi. 4. Card payments are now widely accepted, but carrying some cash is a good idea. For a long time, Italy has been a cash-first country.

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    Golden Gala. 30/08/24 - 30/08/24. Stadio Olimpico. Learn more. Golden Gala. Rock in Roma 2024. 2024 ITTF WORLD MASTERS TABLE TENNIS CHAMPIONSHIPS. The unique feast of Santa Rosa in Viterbo. View all.

  21. Turismo Torino e Provincia

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  22. Italian Open presented by Regione Emilia-Romagna

    27 - 30 Jun 2024. Italian Open presented by Regione Emilia-Romagna. Adriatic Golf Club Cervia, Milano Marittima, Ravenna, Italy

  23. Official Tourist Information Office of the City of Milan and YesMilano

    The perfect place to plan your stay in the city. In Milan, at Via Mercanti 8, opposite the Palazzo della Ragione, is the Official Tourist Information Office of the City of Milan and YesMilano, a space that provides visitors with a guide to discover and experience the city of Milan at its best.. Open Monday to Friday from 10 a.m. to 6 p.m., and on weekends and holidays from 1:30 p.m. to 6 p.m ...

  24. International Arts Carnival 2024

    The International Arts Carnival (IAC) presents an array of performances from local and overseas artists. These programmes cover dance, music, acrobatics and magic theatre, all injected with interactive, art-tech and multimedia elements. Highlights include Me and My Youth by the China National Acrobatic Troupe, a proud winner of major international competitions; Magic-go-round by Louis Yan ...

  25. Art and Culture: cultural tourism in Italy

    Visit enchanting works of art and immerse yourself in its thousand year old history. From the archaeological ruins of Rome and Pompeii, or the picturesque villages of Tuscany, Italy is a land rich in art and culture. Immerse yourself in Italian historical sites and its many UNESCO sites, for a cultural journey discovering the homeland of some ...