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How to Become a Disney Travel Agent – Complete Guide

• How do I become a Disney Travel Agent?

Ever since we started Pixie Vacations we get asked how to become a Disney Travel Agent?  So we created this Disney Travel agent complete guide to help you out and hopefully give you a good understanding what it takes to sell Disney vacations.

First I want to start by saying you are not technically a “Disney Travel Agent”  you would be a Travel Planner that specializes in Disney vacations and you would be working for a travel agency.  If you are looking to work for the Disney Company at their Central Reservations (CRO) this is a different job altogether.

• What we are going to cover
• What is a Disney Travel Agent AKA Travel Planner that specializes in Disney destinations?
• How do I become a travel agent that sells Disney vacations?
• What to look out for and what questions to ask to be a travel agent.
• We will cover the skills you should have to sell travel.
• We will get in-depth into some marketing tips, and also cover frequently asked questions about becoming a Disney travel agent.
• What legal pitfalls to avoid and helpful links to do your homework before becoming a travel agent.
• What is a Disney Travel Agent?

In most cases you will need to find and apply at a travel agency.  We will go over what to look for in a travel agency later in this article, so don’t worry.  Also in most cases you will be selling Disney Destinations as an independent contractor and your “Title” will be a travel agent that specializes in Disney vacations, not “A Disney Travel Agent” because you are NOT working for the Walt Disney Company.

To find travel agency’s just do a google search on: “How to become a Disney Travel Agent”,  “Be a Disney Travel Planner”, “How to sell Disney vacations”, and search terms like this.

Now that we have that out of the way, let’s get into what to look for in a Travel Agency.

• FirstHeading

How to pick a Travel Agency

What are the advantages to being a travel agent that sells disney vacations, what other advantages are there for disney travel agents, disney travel agent (dta) training, which disney focused travel agency should i work with, commissions and commission splits, when do you get paid, red flags and scams, support systems at the travel agency, what skills do you need, seller of travel licenses and legal questions.

• It's awesome to be a Disney Vacation Planner

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Doing your research is key.  There are loads of travel agencies that have travel planners that work as contractors offering Disney Vacations and it can be overwhelming.  Start with the owners of the travel agency.  Do some basic research on each travel agency.

• Does the travel agency have a professional looking website?
• Can you find the owners name, address, phone number and email on their website?
• Does the owner answer the phone or call you back?

I know this sounds really basic but you can tell a great deal from the travel agencies website.  If you can’t call the travel agency this is a red flag.  If you can’t speak with them then how are clients supposed to speak with them if there is a problem?  You should be able to talk with someone, that’s what your clients will expect and you should expect.

Who are the owners?  What is there experience in travel and with the Disney Company?

Does the travel agency have travel agents already?  If so email a few and ask them how they like the travel agency, how long have they been there?

We will get into more ways to determine which travel agency is a right fit for you indirectly in some of the following topics below.  Let’s move on.

You might hear that you get to travel for free.  You get to stay at Walt Disney World and Disneyland hotels for Free.  Not exactly.  There are Disney travel agent benefits but if you want to be a travel agent just for the benefits this is not the job for you.  The Disney travel benefits should be looked at as extras you earn for becoming a successful agent that sells Disney travel destinations.

There are travel agencies out there that will ask you to pay them a fee $300 – $500 to join them and in return they will let you get a CLIA ID card or access to the Disney booking site.  This is not how you should become a travel agent in our opinion.  This should be a job, not something you do for a CLIA card.

Let me step back a little.  To get travel agency benefits like discounts on a hotel room you need either a CLIA or IATA Agent ID.  To get a CLIA Agent ID card this is what you need according to CLIA’s website:

CLIA card requirements

To qualify for CLIA Individual Agent Membership (IAM), your affiliated agency must be a current CLIA Travel Agency Member. CLIA recommends that agents generate a minimum of $5,000 in total agency commissions from cruise bookings within the 12 months prior to enrollment.

So to obtain this card they recommend that you have sold $5,000 in COMMISSIONS in your PRIOR 12 months in CRUISE bookings.  IATA has similar requirements but they don’t just focus on cruise bookings.

You will need your CLIA or IATA Agent ID card to be able to register for travel discounts.

Also you need to meet your travel agencies requirements and also the vendors requirements to be able to get the travel deal.  So there are many layers to being able to save a little on a room.

Again, don’t focus on the travel discounts, they are not worth it.  You need to focus on selling vacations and offering exceptional service to clients and help them plan their most amazing vacation ever.  If you do that your sales will come and you will be on your way to being able to apply for a CLIA or IATA agent ID card.

Work at home .  Most positions are as independent contractors (IC) and you can work your own hours and work from home.  Like any job the amount of time and effort you put in will help determine how well you do.

Money / Commission.   You will get paid a commission in most travel agency positions as an IC.  So when someone books a vacation with you, you will get a percentage of the commission.  We will go over travel agent commissions in more detail in this article.

Travel.   Depending on the travel agency you sign up with, you might be offered training trips or FAMS.  These are Familiarization trips that travel vendors and travel agencies do to show you resorts, on-site training, excursions, etc.  These FAM trips can be free or offered at a discounted cost and usually for the FAM cost you will get a room, training, and some meals covered.  Getting to the FAM is normally not covered so you would pay for your flights.  For Example a Universal Studios Orlando FAM can cost around $300-$400 for the FAM fee.  This of course varies so don’t quote us on these costs.

FAM Trips – Also depending on the agency you work for could determine if you get invited to a FAM trip.  If you want to learn more about Sandals and Beaches Resorts and your agency does not sell that much of those properties you might have a harder time getting onto a FAM trip with that vendor for example.  Travel vendors are not looking for people that want a discounted vacation, they are looking for travel agents that truly want to learn and sell their destination.

When you join a travel agency they will get you a Disney Travel Agent (DTA) account.  This is where you take the Disney College of Knowledge Classes, book Disney vacations, read Disney News, and this is your central hub for Disney Marketing pieces too.

The Disney College of Knowledge is free.  You should not be paying a travel agency for access to DTA.  The College of Knowledge has online classes that will get you up to speed on all the Disney destinations and offerings.  Here is the link to Disney Travel Agents .

You need to complete all of these Disney College of Knowledge online classes to be able to take advantage of travel agent Disney offers, like a free admission ticket to the parks.  Don’t worry the online Disney training is not difficult.  You will watch the training section videos of Disneyland, Disney World, Adventures by Disney, Disney Cruise Line, etc and take an online quiz at the end of each section.

You could complete all the Disney College of Knowledge classes in a day if you set yourself down and just go from beginning to end.  It would be better if you dedicated at least a few days to complete the Disney College of Knowledge training classes.  Other Family vacation destinations like Universal Orlando Resort also have online training .

There are many things to look at before selecting a Travel Agency that specializes in Disney Vacations.

• Does your travel agency sell other things besides Disney? If not will you be losing business when your client wants to go on a Royal Caribbean cruise, to an all inclusive resort, book a honeymoon, etc. and will your client come back to you and remember you 5 years later if they want to go to Disney again?

Here is the Earmarked logo for reference

• Is your Travel agency an Authorized Disney Vacation Planner or also known as EarMarked? An EarMarked Travel Agency has passed standards Disney requires to offer them this special designation.  If the travel agency does not have this logo on their website, then they are most likely not Earmarked.To determine if the travel agency is an Authorized Disney Vacation Planner you can go to this website:  http://www.authorizeddisneyvacationplanners.com/   This will not tell you what level they are in the EarMarked program but it will at least tell you if they are Earmarked by Disney.  The agencies are listed in random order and you will have to reload the page several times to see them all.

Every travel agency starts someplace to become an Authorized Disney Vacation Planner so figure out if you want to start with a newer agency that is not Earmarked or an agency that  has already moved up the different status levels.  Every agency at one point was not Earmarked, so understand that you should not solely make your decision on picking a travel agency based on this EarMarked status.

You need to also know that just because a travel agent is EarMarked does not mean it is a good agency.  So do some research and contact other agents at that travel agency that have been there for several years and ask them how they like the travel agency, do they get paid on time, what support do they get, etc.

The reason you wanted to become a Disney travel agent should be to get paid.  Yes it can be fun and rewarding, but it takes long hours and at the end of the day you should get paid for your work.

Every Disney Specialized Travel Agency pays differently but most pay you commission.  You would not be an employee in this example, but an independent contractor that gets paid when you book a vacation for a client.

Travel vendors, like Disney, give Travel agents a commission.  This is NOT an extra cost added to a vacation.  It’s sort of like a finders fee.  When you book a Walt Disney World Vacation Package you get a commission for that booking.  If you search the web you can figure out what commission levels are for different vendors.  But for this example lets say you contact someone you know and they book a Walt Disney World Vacation Package with a room, park tickets, and the Disney dining plan staying on property at the Disney Coronado Springs Resort.  The cost of the Disney Vacation let’s say is $4,000.

Disney will pay a percentage of the $4,000 to the agency as a commission. So let’s say for this example that the commission earned is $400 to make for easy math that would be 10%.  Once the party travels Disney will send the $400 commission to the Travel Agency.  After the travel agency gets the commission check they will send you a percentage of that commission.  What you get depends on the travel agency you work for and what they pay their travel planners.  Some travel agency’s pay 40%, some pay only on certain types of bookings, some pay a flat fee of $25 – $50 per booking no matter what is booked.  The majority of travel agencies pay 50% to 90% commission.   So  in our example the Disney vacation of $4,000 has a 10% commission that is a $400.  If the agency gives you a 50% commission split then you would get $200 and the agency would get $200.  This is just an example with made up numbers and percentages, but it should give you an idea how commissions with vendors and agencies work.

The more you sell with some travel agencies the higher commission levels you reach. So you might start at 40% commission and then go to 50% and then to 60% and so on based on your sales numbers with the travel agency.

This is also how travel vendors operate like Cruise Line Vendors for Example.

If you work for a small or new travel agency a Cruise Line vendor might be paying 10% commission to that agency.  As the agency sells more Cruise Line vacations the agencies commission level can go up to 15%, 16%, for example.

So your commission split that you get from your travel agency is important as well as the commission levels that travel agency gets from it’s vendors.

Simple Commission Split example:

Agency A – Gets 16% Cruise Line Commission $5,000 Cruise x 16% = $800.00 commission

Agency B – Gets 10% Cruise Line Commission $5,000 Cruise x 10% = $500.00 commission

You are making $300 more for just this one booking in this example so do your homework when you select a travel agency to work with.

Also equally important is what commission level you are getting from the travel agency.  Are they starting you at 40% or higher?  What commission goal levels do they have?

You will get paid AFTER the guest travels.  If you book a 2024 vacation and that’s years away, you are not seeing any of that money until that guest gets back from there 2024 vacation.  If the guest cancels you don’t get paid.

You will need a ramp up period to build a client base and then to book those clients every year and word of mouth referrals to grow.  This takes time and then you have to wait for those clients to travel.  So don’t plan on being a Disney travel agent and quickly quitting your day job, unless you really work non-stop and have an outgoing personality and sales background.

This is called the Complete Guide to becoming a Disney travel agent because we want to make sure you have the best and complete information to make an educated decision.  This section is not to scare you, but to make you aware of what could happen and how to be on the look out for scams.

First, when you got your first job did they ask you to pay them $1,000 to work for them.  No!  If someone is asking you to PAY THEM to Work for THEM that is something that should make you think twice.  Now I understand that travel agencies have costs to cover and even we charge a small fee to join because we have to pay for training systems, and other onboarding expenses.  So $100- $200 to get set up can be expected to invest in starting out.

Why can scams happen – Because you don’t get paid until after the client travels this has led some people to setup and run travel agencies as a way to rip you off.  Maybe they first created a small travel agency for fun and it just got out of hand, or maybe they have a background in doing this scam over and over again.  This is again why you need to do your homework when looking for a travel agency to join.  You can avoid a travel agency that is not going to pay you simply by contacting several of the agents that work there.  Contact agents that have been at the agency for several years (4-5 years min.) so you know they have a track record of payments and know whats going on at the agency.  If the agents are all new it’s hard to tell if agents have left because of issues with getting paid or if the agency is just getting started.

Disney pays Travel Agencies.  If you are working at a Travel Agency and not getting paid and are constantly told they are waiting for Disney to pay them, this is most likely not true.  You can contact Disney yourself and give them your booking number to see if it has been paid.

How the Scam works.  You join the travel agency and sell $200,000 in vacations but most of the people don’t really travel until 8 months or a year from now.  The travel agency also that you work for says they have 90 days to pay you.  So there is this long time line that the travel agency can have you booking vacations for them and not pay you.  When these vacations do travel and you still don’t get paid, you might be told that the vendor has not paid the travel agency yet, etc.  So now you might be owned $20k in commissions and another $20k in future not traveled commissions before you realize that the travel agency has no intention of paying you.

You can avoid all this by doing some research and not just signing up with any travel agency you come across.  Again this type of scam is also rare and just something you should be aware of.

Money and commission levels are important but a good support system is also just as important.

Look for a travel agency that has a focus on Disney and Family Vacations.

Do they have training?

Look for a travel agency that offers FAM (Travel agent training trips).  How many do they offer, when was the last one, and how much was it?

What is the owners background and what support do they offer?

Does the travel agency offer Leads?  Does the travel agency do marketing to get exposure for their agents and to get leads?

Does the travel agency have an account rep. at the different vendors you  are going to use that you can call if you have an issue?

What support is there when you need it?

What is the agency owners background?

More established travel agency’s will have a dedicated rep. at each vendor to help if there is an issue.  You might also have a special phone line you can call to book with certain vendors if your agency is one of their preferred agencies.  This could cut down wait times when you are trying to book a vacation for a client.  Having account reps. also helps tremendously when you have a client at a property and they have an issue.

Does your travel agency have conference calls, webinars with vendors, and other ways to learn and share knowledge?

These are all things you should look for and consider when deciding on a travel agency.

To be successful as a Disney travel agent you need good communication skills.  You will need to put in the hours to learn the Disney Destinations, like Walt Disney World, Disneyland, Disney Cruise Line, and Adventures by Disney.  You also need to be more than just a big Disney fan.  This is a job and requires time to build up clients, keep clients, learn vacation destinations, and time to book and help your clients.  It will take time to get things going and being persistent is key.

You will be communicating with Disney and clients via email and on the internet, so an internet connection and a computer is needed.  A phone number / cell phone is needed and we would recommend a dedicated phone number so you can answer your phone professionally.  You can get a Google Number or other services offer free phone numbers so you can keep your existing cellphone and just change the ring tone.

You should be a people person.  Someone that can take little direction and just run with it.  You need to be comfortable talking with people.

You really should be a salesperson at heart and just decide to sell Disney vacations instead of another product.  If you can’t SELL this job will be difficult for you.  If you know and love Disney, that’s great, but you need to run this like a business and be able to sell the Disney destinations, organize client bookings, plan marketing and social media posts, attend local events and get out in your community or virtual community.

If you are the go to person at your church, school, business, or other clubs / events, you will have a base of customers to plan vacations for.

Technology skills are also helpful.  Posting on social media, marketing, emailing, etc all play into you being successful as a Disney travel planner.

Another Heads up section that is not so much fun to talk about but needs to be covered so you are aware.

I am not a lawyer so I would recommend you contact a travel lawyer, but here is how I understand the Seller of Travel Licenses requirements for Florida and California.

To sell travel your travel agency is required to have a sellers of travel license in certain states.  For example you should see Florida Sellers of Travel Ref No STXXXXX at the bottom of the travel agencies website and also CST XXXXXXXX for California’s Seller of Travel Licenses.  If you don’t see these on their website that travel agency can not market anyplace that a FL or CA resident might see a vacation offer.

With the Internet a consumer in FL and CA can see a travel offer anyplace.  So then it seems to reason the every travel agency needs to have this license.

If a resident from Florida or California sees a post, website, Facebook post or anything offering travel services, vacations, deals, that agency can be fined or worse.  If you as an independent contractor sell travel to anyone in these states you might come across issues.

How can you determine if the travel agency is registered in California?  Here is the CA Sellers of Travel Website Information:

“California requires all sellers of travel to register with the Attorney General’s Office and to display the registration number on all advertising. While not assuring that a company is reputable, a valid registration signals that the seller of travel has at least followed the law to be registered.”

Read more at the California Seller of Travel Website.

Check to make sure the travel agency has a CA Seller of Travel Licenses here.

From the CA Sellers of Travel Website:

“When you’re at a travel agency, ask to see the seller of travel’s registration acknowledgement — a one-page document issued by the Attorney General’s Seller of Travel Program. Be sure to check the expiration date to determine whether the registration is still valid.

You also may use the “ Seller Search ” feature on this website to assist you in determining whether a seller of travel is registered with our office. Since there are many similar seller of travel names, please spell out the full name and address of the company.”

From the Florida Sellers of Travel Website:

https://www.freshfromflorida.com/Business-Services/Sellers-of-Travel

“The sellers of travel law requires any person or business that is a seller or promoter of travel-related services to register annually with the Florida Department of Agriculture and Consumer Services (FDACS), unless exempt. Sellers of travel are required to provide proof of assurance in the form of a performance bond, in an amount not to exceed $25,000, or $50,000 if they sell vacation certificates.

FDACS is authorized to collect registration fees and impose penalties for noncompliance of the law.”

Check to make sure the travel agency has their FL Seller of Travel License here.

Also you should make sure your travel agency has E&O Insurance.  This is Errors and Omissions Insurance.  They should be able to show you the current years binder page.

It’s awesome to be a Disney Vacation Planner

There is so much information here and some of it can be daunting, but being a travel agent that specialists in Disney vacations is also so much fun.  Yes it is work, but it can be rewarding planning vacations to the most magical place on earth.

If you would like to apply at Pixie Vacations please fill out our application form.

Application form Pixie Vacations

Step 1 of 3

What Social Media accounts do you have?

Previous experience.

Are there Disney classes for non-agents? I’ve been an agent in the past, however not a strictly Disney agent. I’m having a hard time trying g to get an agent position but would love to take classes.

Hi, The DTA classes are just for travel agents.

i would like to apply to be a travel agent

Hi, Christine,

Please write to [email protected] and be sure to include information about your qualifications, sales experience, networking or how you would generate vacation sales, etc. Thanks.

I have already completed the Disney training but would love to work with Disney vacations I am certified in cruises but really want Disney exclusively

Hi, Tammy, Please fill out the form enclosed if you have not already. Have an awesome day! 🙂

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• how to become a disney travel agent – CAREER KEG - […] Before we take on new independent contractor travel agents AKA Disney Travel Agents, we would like you to know…
• Are Disney travel agents worth it? - Verb Functions - […] Is it worth it to be a Disney travel agent? […]

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Customizable Disney Travel Agent Marketing Resources

March 08, 2024

Whether you're just starting your Disney Travel Agent Business, or ready for a rebrand, these Editable Disney Travel Agent Templates are just what you need to give things you're own personal touch. Making it easy to share beautiful branded templates with your travel clients, you only need a free canva.com account to dive in and make these your own. With spaces to add your personal logo, website details and ideas for a perfect vacation get ready to wow your travelers with everything they need. 

5 Things Every Travel Agent Should Have

In addition to some excellent Disney Marketing Videos , for all your socials highlighting the resorts, parties, parks, and cruises, there are some tried and true tools in ever Certified Disney Travel Planner's toolbox. 

• Trip Proposal Template: Complete with Photos, Trip Details and Add-Value Tips to sell your services. 
• Comparison Proposal Template: So your clients can choose the best trip that works for them! 
• Planning Worksheets: To include Daily Itinerary suggestions, reservations, special activities and more. 
• Travel Budget Planner : For complete transparency of costs, fees, and tips to be expected for your clients vacation. 
• Thank You Cards: Keep your travelers coming back to you every time they dream up their next vacation with a thank you card. And be sure to add them to your Christmas Card list if they celebrate too! 

These Travel Agent Templates are:

• Editable in Canva with your own colors, branding, and content
• Instantly Delivered as a Digital Product
• Can be modified and re-modified for each new travel destination, client or marketing effort. 
• Printed or Delivered digitally to your travel client

They are also perfect for helping you streamline your processes, and save time!

What Do You Need?

To edit and open any template  shared in this post, you'll need a free Canva account. You can sign up for this at www.canva.com . You can edit this template on your phone, tablet and computer, however, editing on your computer will be the easiest. Since these are Canva Templates, it cannot be edited on other design programs like Adobe Photoshop, Illustrator, or Microsoft Word. Canva is the only medium in which this can be edited.

What Can You Edit?

• Text : Font Choice, Color & Size. Change and add words or sentiment.
• Color Palette of all elements presented
• All photos can be replaced or used as is

Disney Travel Agent Client Templates

Walt Disney World Travel Agent Trip Proposal

Seamlessly create a trip proposal for potential travel clients as a Magical Theme Park Vacation Planner. This simple trip proposal includes the basics of a trip proposal with a quote page, sample resort pages, what's included, and more. Add your logo, change text, color palettes and more for cohesive and consistent branding to stand out. Grab the WDW Trip Proposal  Editable Template. 

Simple Travel Agent Vacation Trip Comparison Proposal  

Seamlessly create a trip proposal for potential travel clients to save time. This simple trip proposal is easy to use and edit. Simply add your logo, change text, color palettes and more for cohesive and consistent branding to stand out. Shop Travel Agent Trip Comparison Proposal.  

Walt Disney World Travel Agent Park Planning Sheets

These simple WDW planning sheets are sure to make your trip planning a breeze. Select rides, food, entertainment, make notes of Park hours and more. Shop the  Walt Disney World Travel Agent Park Planning Sheets .

Walt Disney World Travel Agent Welcome Home Thank You Cards

Welcome your clients back and keep them coming back to you for all of their trips with this "Welcome Home" post- card Canva Template. This template features 3 templates, all which can be edited and made your own. The cover card features 4 photos from the parks, that are included for use with this listing. The other two cards give you an option to send as a postcard, or to include as a follow up marketing package. Choose which works best for you! Size: 5 x 3.5 inches This is a Thank You Card Template, editable for free in Canva. You must have a Canva account to access and edit this template. This is a digital product. No Physical product will be shipped to you. This product delivers an instant download via PDF. Shop  Welcome Home Disney Thank You Cards .

Theme Park Budget Printable Vacation Costs and Canva Template Trip Planning Tool

Whether you're a travel agent helping clients plan their budget for their vacation, or want to plan your vacation costs on your own, these budget planning worksheets are here to help! With sections for transportation, hotel, tickets, food and extras, along with information about the Dining Plan, these budgeting worksheets can help you see how much money to plan for your trip! Print it out as a printable and write down costs, or edit this in Canva and save as a digital file or print later.Travel Agents- buy this once and use them again and again! Change the colors, fonts, font sizes, text, add your logo and more. Shop the Budget Planning Tool. 

Walt Disney World Travel Agent Thank You Cards

Travel Agents, need to send a "Thank You" to your clients? This editable Canva Template makes it easy for you to add your branding and logo with ease. This is a Thank You Card Template, editable for free in Canva. You must have a Canva account to access and edit this template. This is a digital product. No Physical product will be shipped to you. This product delivers an instant download via PDF. Shop  Thank You Cards for Travel Agents  

Personalized Travel Agent Resources, Documents, Cards and More! 

There you have it! Hopefully this post has given you a great idea of how to make your business more professional, and seamless. Shop all our Customizable Travel Agent Resources for your elevating your business to the next level in the shop! 

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Academy Travel is a Diamond EarMarked Travel Agency and has been planning Walt Disney World, Disneyland, Disney Cruise Line, Adventures by Disney, runDisney and Universal Studios vacations since 1996. Academy Travel has received the highest designation that Disney Destinations can bestow upon a travel agency, EarMarked Diamond! Founded in 1996, Academy Travel is celebrating over 25 years in business and as the original “Disney Exclusive” travel agency. As an “Authorized Disney Vacation Planner”, our team of experienced travel agents can provide the utmost in professional assistance in planning customized Disney vacations. Learn More...

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Become a Disney Travel Agent · May 30, 2024

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Academy Travel is a Diamond EarMarked Travel Agency and has been planning Walt Disney World, Disneyland, Disney Cruise Line, Adventures by Disney, runDisney and Universal Studios vacations since 1996.

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How to Become a Disney Travel Agent

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Between its global resorts, its tour wing Adventures by Disney, and its growing cruise line, there is a lot for Disney fans to experience when it comes to choosing their vacations, and a lot for Disney travel agents to market and sell to their clients. It’s also one of the most common niches among advisors looking for something they can specialize in . 

Jodi Bainter, the director of travel agency sales at The Walt Disney Company, spoke to TMR during a media preview for Disney Cruise Line’s newest ship, Disney Wish , earlier this month about what Disney does to support its agent partners.

“Travel advisors play a critical role for us and they will continue to do so in the future,” Bainter said. “In fact, their care and planning for our guests long before the pandemic, through it, and now into the future is incredibly valuable for us.”

“We will never underestimate the value of the travel trade,” she added. “They’re the hardest working team in the business and they deliver amazing results for our Disney destinations. We continue to look for long-term partnerships with them.”

For those new to selling Disney vacations, here is where to start:

Disney’s Travel Agent Portal According to Bainter, the most successful Disney travel advisors not only know the product but take full advantage of the resources that Disney provides to its travel partners.

“The most important thing, I believe, is giving advisors all the tools and training they need in order to be their best and grow their business,” she said.

That starts at DisneyTravelAgents.com, the main portal for those selling all kinds of Disney vacations, from Walt Disney World Resort to Disneyland Resort, Disney Cruise Line, Aulani, and more. That includes guides on how to book components of each vacation, from theme park tickets to cruise line sailings.

It’s also the place to connect to Disney’s business development managers, which Bainter called “one of the most valuable resources.”

Disney’s College of Knowledge Inside that travel advisor portal is also Disney’s College of Knowledge, a five-part, fully interactive course that prepares advisors both new and old on what Disney can offer to its guests.

The courses cover Aulani Resort, Adventures by Disney, Disney Cruise Line, Disneyland Resort, and Walt Disney World Resort. Each one should take about an hour to complete, with the Walt Disney World Resort course being the longest at 75 minutes total.

Each course includes segmented lessons that catch advisors up on all the latest product offerings. The Disney Cruise Line one, for instance, includes an overview of its ships, staterooms, activities, dining, Castaway Cay, and itineraries.

Each course also includes short quizzes to test your knowledge as you progress along.

The idea is to fully prepare advisors with the product knowledge they need prior to talking to their clients about a potential Disney booking.

“The better that we can prepare them, it helps their credibility with their guests, and we always want to set them up for success,” Bainter added.

Disney’s Marketing Materials The travel agent portal is also the place for marketing tools advisors can use with their clients. There, agents are able to build mini-sites featuring their own call-to-action and travel agency logo, send e-brochures to clients, and grab marketing materials for their own emails.

According to Bainter, one channel, in particular, is increasingly becoming the go-to source for the best Disney travel agents—according to Bainter, she and her team have seen social media “change the landscape of how travel agents promote their services.”

“We’ve leaned into that with Disney Professionals on our social platforms,” she said, adding that Disney is actively putting content on Facebook, Instagram, and YouTube that advisors can use to engage with their clients.

“I really think that is where the change is happening. They’re reaching greater audiences and they do a really good job at talking about all Disney destinations.”

FAMs and Discounts Advisors who get fully qualified through Disney’s College of Knowledge, and also have a valid IATA, CLIA, or ACTA card, then get the opportunity to use some special travel agent rates for all of Disney’s product offerings.

There are some blackout dates for some of the busiest periods, and some other terms and conditions, but ultimately, completing the training courses will allow advisors to get a discount on their Disney vacations so they will be able to experience what they are selling first-hand.

For Disney Cruise Line, which is in the middle of one of the largest expansions in its history, Bainter added that the line will be resuming ship tours so advisors can see the product first-hand.

“We’ll start with the Wish,” Bainter told TMR. “That’s a big deal—we know it is super important for agents to be prepared to be able to talk about the product.”

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Not only is MickeyTravels an Authorized Disney Vacation Planner, we are proud to be one of just a handful of Diamond Earmarked Producers in the nation!

A Disney trip can be overwhelming if you’ve never taken one before. This is why many people turn to a Walt Disney travel agent to help them make the right plans. Mickey Travels works with a network of travel agents who can help families, individuals and couples plan the vacation of a lifetime. Disney has so many options to offer, making it difficult for travelers to choose the best options for their trip.

All of our travel agents are trained by the Disney College of Knowledge so they know everything about Disney and we are an Authorized Disney Vacation Planner, giving you access to all the best features and prices available. We help you make all the difficult decisions to keep you within your budget without impacting your fun. For instance, we can help you choose where to stay and which reservations you want for dining.

Your Walt Disney travel agent will work for you to give you the best vacation possible.

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Meet the exceptional leaders behind MickeyTravels, a distinguished Diamond Earmarked Producer and Authorized Disney Vacation Planner. Our leadership team, experts in crafting unforgettable Disney experiences, guides a network of skilled agents trained by the Disney College of Knowledge. They’re dedicated to making your Disney vacation seamless, magical, and perfectly tailored to your dreams.

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We’ve been so proud to be a Platinum level agency the last several years, and we are now ecstatic to be one of a small handful of agencies who have earned the elite Diamond Earmarked agency status for 2023! This is the absolute highest level that can be bestowed upon a travel agency by Disney!

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9 Reasons Why You Should Use a Disney Travel Agent

In an age when we can instantly go online to research and book our vacation, do people even still use travel agents?  Yes, they do, and for good reason!  Actually, for several good reasons.  But it usually boils down to a central theme… having someone else handle the research and logistics so their vacation doesn’t start to become work .  And for a complex destination like Disney World, that’s even more important!  Sure, you can do some research here on our site to find out how much your trip will cost (our Disney World Cost Calculator is great for that) — but when you’re ready to book, we suggest you call in a professional!  Here are our top nine reasons why you should use a Disney travel agent.

Our pick for the best Disney travel agency is The Vacationeer !

Their team of 90+ agents specialize in Disney World, Universal, Disneyland, Disney Cruise Line, and Adventures by Disney vacations.  They offer free, no-obligation quotes and their travel planning services are free of charge!

– 1 – Their services are free, and they’ll work within your budget

These may not be the most compelling reasons to use a Disney travel agent, but they’re such common misconceptions that we feel it’s important to clear them up right away.

Most travel agents do not charge you a fee to use their planning services.   Why?  Disney is paying the agent a small commission in exchange for handling your booking.

This cost comes out of Disney’s profit on your vacation… it’s not passed on to you.  In other words, booking with an agent is no more costly than booking without an agent.

A few travel agencies have begun charging an itinerary planning fee, but this is not the case for most agencies.  You shouldn’t have any trouble finding reputable agencies that don’t charge you anything to book your vacation.

And remember, a reputable Disney travel agent will never pressure you to upgrade to a larger room you don’t want, or buy a more expensive ticket package than you need.  A healthy working relationship with your Disney travel specialist is one in which your agent knows your needs and your budget, and doesn’t try to force you to book something you won’t like or can’t afford.

Interestingly, many travelers discover that their trip is actually CHEAPER than if they had booked it on their own ; their travel agent often offers suggestions on discounts and package deals that the traveler might not have known about otherwise.

They can also help you set up a payment plan for your trip, so you just pay a small deposit upfront and then pay the remainder on your own schedule.  A good travel agent will help you make a plan to pay for your Disney vacation in a way that works within your budget.

– 2 – Disney is Complex and Constantly Changing

We’ll just come right out and say it.  Going to Disney is complicated.

What started out as a single theme park in 1950s California has grown over the past seven decades into a global enterprise with parks, cruises, and tours all around the world.  In Florida alone, Disney World has four theme parks, two water parks, a shopping and entertainment district, about two dozen resort hotels, a sports complex, golf and mini golf courses, fishing, boat rentals, parasailing, camping, adult/executive education, convention centers, youth education programs, and so much more — not to mention a standalone beach resort on the Florida coast and two thriving cruise ports with ships sailing to distant ports of call.

And, more importantly, these already-complex vacation destinations are constantly changing.  Rides and restaurants open and close, booking policies change, nuances of park hours and crowd levels can affect the overall experience.  You either need to invest a ton of time and effort to research all of this on your own, or you need to find someone who studies this information day in and day out and keeps track of all the changes.

Attractions come and go. Does your agent pay attention?

That’s where having a good Disney travel agent comes in.  They follow Disney like it’s their job… because it IS their job!  That brings us to our next reason…

– 3 – They Are Focused Almost Exclusively on Disney

Pretty much any travel agent, whether they work for one of the big national names or the mom-n-pop place down the street, can book a Disney vacation for you.  But if your vacation is the only Disney trip they’ve booked all year, are they really going to know everything needed to make your vacation magical?

As we mentioned above, Disney is always changing, and having a travel agent who relies on outdated knowledge can mean the difference between getting what you want or missing out on critical parts of your vacation.

As an example, let’s say you call up a massive national agency or wholesaler to book a vacation at Walt Disney World in Florida.  Suppose the travel agent you speak with hasn’t booked a Disney trip in a few years.  If they haven’t kept up with all of the news coming out of Disney in those two years, they could be missing some major changes!

Perhaps the best examples of this are the major changes at Disney that happened between 2020 and 2022:

• You didn’t just need theme park tickets — you couldn’t get into a park unless you also had a theme park reservation (and those rules changed in 2023 and will change once again in 2024!)
• The FastPass system was completely replaced with two new offerings
• The Extra Magic Hours program was replaced with two new offerings
• A new roller coaster opened at Epcot, but you couldn’t just stand in line to ride it
• The timeline to make dining reservations changed, and the Disney Dining Plan was suspended (and is due to come back in 2024)
• The way to get from the airport to the hotel changed

Of course, the early 2020s were far from typical.  But even without a pandemic upending everything, there are still significant changes that happen each year.  Imagine the impact that not keeping track of those changes could have on your trip!  Don’t risk it… pick a travel agent who focuses primarily on Disney vacations!  They’re the ones who’ll know everything that’s needed to make your trip a success.

– 4 – An Authorized Disney Vacation Planner Receives Training Directly from Disney

A reputable Disney travel agent doesn’t just focus on Disney… they have been trained using official Disney training materials and have been designated an Authorized Disney Vacation Planner .  That means you’re getting vacation planning services that are based on accurate information provided directly by Disney.

The College of Disney Knowledge

Disney offers comprehensive training for travel agents, known as the College of Disney Knowledge .  This program requires agents not only to go through an extensive series of training modules, but also to pass tests of their knowledge prior to graduating.

When your travel agent is a graduate of the College of Disney Knowledge, you’ll know they’ve been extensively trained and tested on Disneyland, Walt Disney World, Disney Cruise Line, and Adventures by Disney.

Some agents take their Disney education even further by attending in-person training at Disney.

Authorized Disney Vacation Planners

Disney has a special term for travel agencies which specialize in Disney Travel, have fully trained their agents on Disney products, and agree to uphold Disney’s high standards.  They’re called “Authorized Disney Vacation Planners,” and you should look for that specific wording on your agent’s website.

Finding an Authorized Disney Vacation Planner is crucial if you want to be sure you’re working with a travel agent/agency that truly knows Disney.

The logo displayed by Authorized Disney Vacation Planners | Image © Disney

Disney recognizes the highest-performing travel agencies by awarding them a higher  EarMarked designation.  Every agency starts out at the Bronze level and, based on annual booking activity, can progress up through Silver, Gold, Platinum, and Diamond levels.

Very few agencies achieve Platinum or Diamond level EarMarked status.   Find one and you’ll know you’re dealing with an agency that books thousands of Disney trips every year… true experts!

Looking for a trustworthy travel agency that specializes in Disney Vacations?  We highly recommend contacting The Vacationeer , our number one pick for the best Disney Travel Planners .

This EarMarked Diamond level Authorized Disney Vacation Planner Agency doesn’t charge any fees to use their planning services, and all of their agents are graduates of the College of Disney Knowledge.

– 5 – You have a dedicated contact for your vacation planning

Planning your vacation without using a Disney Travel Agent means you’re either going it alone online, or you’re stuck dealing with call centers — several different phone numbers, too.  Want to book dining?  Call this number.  Need a hotel?  Call that number.  Booking recreation?  Still another number.

After you wait who knows how long on hold, you’ll be connected to a helpful Cast Member… but you’re going to speak with them on the phone once and (in all likelihood) never again.  Need clarification on something about your vacation you discussed with them earlier?  You can call back, but it’s practically impossible to get the same person back on the phone a second time.

Even if you do miraculously get the same person on the phone a second time, they could have taken dozens or even hundreds of other phone calls since then.  The odds of them remembering your situation?  Pretty slim.

Most Disney travel agencies, on the other hand, will assign a single travel agent to you.  That agent will serve as your single point of contact before, during, and after your trip.

They’ll take the time to get to know you and your family — what you like and don’t like, what’s important to you, and what’s not of interest — so your vacation is exactly what you want.

Think of them almost as your own personal Disney concierge .  It’s great for your first Disney vacation, and even better when you’re ready to go back for another!

– 6 – Disney Travel Agents watch for new discounts and apply them for you

This is perhaps the best benefit of using a Disney travel agent.  Imagine having your trip booked, then getting this email a few months later from your agent:

Hi there! I wanted to let you know that Disney just released a new discount of 20% off certain resort stays.  Your reservation at Coronado Springs is eligible for the discount, so I’ve gone ahead and applied it to your booking.  Your total cost went down by $500! Have a magical day!

That’s the best kind of email there is!  A good Disney travel agent will watch over your reservation, ready to swoop in on any new discounts or promotions that might pop up. That’s why a travel agency such as The Vacationeer is the best place to book your Disney World Hotel reservation .

Working without a travel agent?  IF you happen to hear that a new discount became available, you’ll have to join the hundreds and hundreds of other Guests waiting on hold to modify their reservation.  And there’s a chance that by the time you do hear about it, the offer might have expired or is sold out because there were only a limited number of rooms available.

– 7 – Your travel agent makes all of the reservations for your Disney Vacation

It seems pretty obvious, but let’s take a moment to think about what this really means.

Your Disney travel agent knows your travel plans.  That means they know when you can book your hotels, when you can book your dining reservations, and when you can book recreation and dinner shows.  They even know how to reserve transportation to and from the airport.

And they’ll do all of that, exactly on time, right when the booking window opens.  Any delay in booking these reservations can mean that you lose out as other guests take your spot… and some booking windows open at 6AM eastern time!  If you’re a west coast resident, you’d probably rather not wake up at 3AM to try to grab a popular dining reservation.  Let a Disney travel agent do it instead!

Even if you don’t mind a few early wake up calls, you’ll still be happy to know that it’s all being handled for you so you don’t have to spend your valuable time doing it.

Your Disney travel specialist is happy to book your hotel, Advance Dining Reservations, add-ons such as character experiences and special holiday parties, and any other time-sensitive reservations for your vacation.

This sign won't concern you if your agent has already made your reservations!

– 8 – They can help if something unexpected comes up

Picture it.  You’re all set for the perfect vacation.  And, despite all of your planning ahead, something just… goes wrong.  Maybe your flight gets canceled so you need to adjust your check-in date — a major storm in Florida (or at home) causes everyone to change their travel plans at once and hold times are skyrocketing — or someone in your group gets sick at the last minute and you need to change your plans.

Those situations are terrible enough as-is.  Now imagine if you could just call your travel agent and ask them to deal with the issue.  With no agent, you’re stuck dealing with everything on your own.

That’s the extra peace of mind you get when you book through a Disney travel agent.  They’ll do everything possible to make sure your trip starts off smoothly — but if a snag comes up anyway, they’ll handle it for you so it’s one less thing you have to worry about.

Cancelled Flight? Let your travel agent adjust your hotel reservation.

– 9 – Your agent loves to answer questions about your Disney World vacation.  Seriously.

As you might imagine, most Disney travel agents love Disney themselves.  They’re often annual passholders who visit the parks a few times each year, and many of them are also frequent cruisers.

But the best Disney travel specialists don’t just love Disney… they love to share Disney with others.  And that means they’re eager to answer questions about Disney destinations, including sharing their own personal experiences to help guide you.

With lots of Disney travel under their belt, your travel agent can easily offer recommendations for you based on your interests.  Interested in finding out what the best attraction in each park is?  They can tell you their favorites.  Is this ride too scary for kids?  They can share how their two-year-old responded.  Wondering about the best things to do when your cruise visits Castaway Cay ?  They’ll tell you things that first-timers can easily miss.  And if you ask for dining recommendations?  Hope you’ve got some time, because they have a long list of favorites!

Ask them nicely enough, and they might even talk about Bruno.

Have we convinced you that it’s worth it to use a Disney travel agent?

If so, reach out to the Authorized Disney Vacation Planners at The Vacationeer !

There’s no charge to use their services, so get your free no-obligation quote today!

More questions about using a Disney Travel Agent

We’ve extensively covered the reasons why you should use a Disney travel agent, but you might still have a few more questions…

What’s the process when booking through these agents?

The process of booking through a Disney vacation planner can vary from agency to agency, but this is typically how it goes:

• Your contact information
• General information about what you’re looking for (destination, time of year, and any other “big picture” information)
• The agency connects you with the agent who will be handling your trip.
• The agent has an in-depth discussion with you about your vacation, asking questions (and answering yours), making recommendations, and narrowing down the choices with you.
• The agent provides you with a quote or proposal for the trip.  This may be a formal written document or a simple email/verbal quote.
• You and your agent discuss any desired changes.
• The agent books your trip as discussed.  Payment for the trip itself typically begins at this time depending on the payment schedule of the destination/products.
• Your agent forwards you a confirmation/overview of the trip and any purchased products.
• They book your dining, tour, and recreation reservations as soon as the booking window opens.  The best agents will keep searching for hard-to-get reservations.  Our site’s travel agency partner The Vacationeer uses a custom-built app to alert their agents of new openings!
• They add any new discounts that become available, reducing the cost of your trip whenever possible.
• They remind you of any upcoming payment deadlines that need to be met.
• They let you know about any important updates that will impact your trip.
• You go on vacation!
• Following your trip, your agent will usually follow up with you to make sure everything went well.

What are the Cons of booking with a Disney Travel Agent?

There are really only a couple of potential cons to using a travel agent to plan your Disney vacation, and there’s a good chance that neither of them will be a deal-breaker for you.

If your trip is booked through a travel agency, only the agency can modify or cancel your reservations on your behalf.

That’s not to say that your trip can never be modified or canceled.  It just means that you  cannot call Disney (or go online) to change your dates, modify your room type, move to another hotel, or call the whole thing off and get a refund.  Instead, you’ll need to have your travel agent do that for you.

For most people, that’s not really a con — after all, the entire point of using a travel agent is to have someone manage your reservations for you  — but you should be aware of that limitation before you book.

Most Disney travel planners do not book flights.

Because these boutique travel agencies focus primarily on Disney destinations, they typically don’t deal with airline reservations.  Again, for most people, this isn’t really a concern.  With easy online searches that consolidate all airline options into a single search result , booking a flight is nothing like the mystical ordeal it used to be.

And with flight delays and cancellations becoming increasingly common, this is one area where you want to be directly capable of modifying and adjusting your plans yourself (perhaps even in person at the airport during your trip) without needing to have a travel agent contact the airline.

Even though most Disney travel agents don’t handle flights, they do arrange transportation between your airport and your hotel or cruise terminal.  The basic mantra is: if you can get yourself to Orlando, your travel agent can get you to Disney!

What are the most important things to look for when picking a Disney travel agent?

The two most important things to look for when picking a travel agency for your Disney vacation are:

• Is the agency an Authorized Disney Vacation Planner (preferably EarMarked at the platinum or diamond level)?
• Does the agency charge clients any fees to use their services?

Final thoughts on the reasons why you should use a Disney travel agent:

For most travelers, using an Authorized Disney Vacation Planner makes a lot of sense.  Anyone, from the first-time visitor to an annual passholder who visits multiple times each year, will find some level of value in using a travel agent to plan their trip.

For the first-timer, the agent will be there to hold your hand every step of the way and make sure you don’t miss out on things you didn’t even know existed.

For those who know Disney like the back of their hand, it’s a relief to let someone else do all the tedious tasks so all you have to do is hop on a plane and go!

And for those who fall somewhere in between, you’ll be happy to have someone who’s been keeping up on all the rule changes and new offerings since your last visit so you’re not caught by surprise.

So, is using one really worth it?

Perhaps “worth it” isn’t exactly the right word because you’re not paying anything extra to use their services.  But yes, we feel that using a Disney travel agent is a worthwhile way of planning your vacation.  The little bit of control you give up by bringing a travel agent into the mix is very much outweighed by the benefits you gain.  And with vacation dollars (and vacation time) seeming to be harder and harder to come by, it’s comforting to know you have another set of eyes watching over your trip for you.

I’ve already booked my trip.  Is it too late to use a Disney travel agent?

You may still be able to use a Disney travel agent even if parts of your vacation are already booked .  Typically, an agent can still handle things for you if your initial booking was made within the last 30 days and you haven’t yet paid in full.

Ready to book your Disney World trip?

We hope our article on reasons you should use a Disney travel agent has helped you understand more about the services provided by these travel professionals.

If you’re ready to use the helpful services of an Authorized Disney Vacation Planner , we strongly recommend contacting The Vacationeer .

They’re a Diamond-level EarMarked travel provider, and their team of 90+ Disney fanatics are all graduates of the College of Disney Knowledge .  Your vacation will be in great hands with them!  They don’t charge any planning fees , and there’s never any obligation to book .

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Our difference

The Be Our Guest Vacations team is made up of professionals who turned a passion for Disney vacations into a career. Be Our Guest Vacations was founded in 2012 by passionate Disney fans. Our agents visit the parks often, so their knowledge of Disney evolves as the destinations do. Consistent on-site training for our team makes all the difference, allowing them to make recommendations to their clients based on first hand experience. Our team channels their knowledge and deep love for Disney into helping you plan trips to your dream Disney destinations around the globe!

AUTHORIZED DISNEY VACATION PLANNER

Be Our Guest Vacations’ knowledge of Disney products has earned us the distinction of being named an Authorized Disney Vacation Planner. Disney bestowed us this designation because of our agency’s ongoing focus and unwavering commitment to planning customized, magical trips to the Disney Parks, Disney Cruise Line, and other Disney vacation destinations worldwide. We strive to provide excellence in every step of the planning process.

ACCREDITATIONS:

Here's what our clients are saying

"We were in for a real treat when Kim O’Neill was assigned to our family to help plan our vacation. Kim helped us navigate the various resorts, which ones provided the best amenities for what we needed, how to handle one family members extreme food allergies, booking dining reservations 60 days in advance, understanding the new MagicBands, booking tours, booking limo service, which stroller rental company to use and general advice that was timely and appreciated and giving us a timely heads up when Bibbidi opened back up to secure our reservations. The key thing was that we wanted the kids to have a blast and not know that there were a million different planning decisions happening in the background before the trip. I think we can all say with a resounding - YES - that the trip was a smashing success. In no small part to Kim and the services provided by BeOurGuest. The only downer is that we will no longer be in constant communication with Kim now that our trip has ended, but we can’t wait until our next trip and to use Kim and BeOurGuest again! We highly recommend BeOurGuest and Kim for both first time and long time Disney vacationing families!"

"A+ for Laney! We had a wonderful experience with Laney and Be Our Guest Vacations. I usually plan our Disney trips myself but decided to use an agent this time and I’m so glad we did! She was responsive and kept track of our timeline so we didn’t have to! She was able to secure our preferred hotel, dining reservations, park passes and even a VIP tour (THE highlight of our trip!). We will be sure to recommend Laney to our family and friends and definitely will be using her for future trips. Thanks again Laney!"

Dannielle C

"Our travel professionals offer personalized service customized to your needs, because there's no such thing as a “one size fits all” vacation. We plan your trip with the thoroughness and enthusiasm that we would if we were planning it for our own families."

"Thank you so much to Courtney Trying to plan the ultimate trip to Disney World from Australia was so overwhelming as a first time visitor. Courtney lead us through the process each step of the way. Her advice and assistance with booking dining and fast passes was worth its weight in gold! She was very patient when answering ALL my questions (and there were many) and we always received a prompt response, given we had such a gap in time zones. Our arrival to Disney was seamless and everything we had asked for was on our Mickey bands. Our family holiday was made all the easier cause of Courtney’s hard work. You really did make it magical for us!"

"A big THANK YOU to Lindsay G. for helping me plan our trip to Disney. I had never used a travel agent and she was so patient! Lindsay communicated with me throughout the entire process, finding discounts and promotions, truly helping our family have the most magical experience possible. She took the time to understand our family dynamic and gave suggestions that fit our needs. I will definitely be asking Lindsay for help with our next trip!"

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Travel agency logos

Show off your brand’s personality with a custom travel agency logo designed just for you by a professional designer. Need ideas? We’ve collected some amazing examples of travel agency logos from our global community of designers. Get inspired and start planning the perfect travel agency logo design today.

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Disney’s Earmarked Program How it Works

Last Updated on May 15, 2024

Disney’s Earmarked Program. What is an authorized Disney vacation planner? How does it work for you?

Disney Travel agents are the top resource, they are professionals, that know the ins and outs of booking and planning a Disney vacation.

Disney is their focus and their services are free.

Disney has recognized agencies for their success and professionalism. As such, Disney has designated the agency as both a Gold Level Producer and an Earmarked Authorized Disney Vacation Planner. These designations are only awarded to the top Disney travel agencies in the country.

A large portion of Disney travel internet advice comes with the added verbiage – “ only work with an Authorized Disney Vacation Planner. ” But what is an authorized Disney vacation planner? How does the agency get this ranking and what does it mean if an agency isn’t Earmarked by Disney?

Today we take a deep-diving into the world back-end of Travel Planning politics and break down exactly what all of these programs mean for you and the agency you have hired to plan your vacation.

What is an Authorized Disney Vacation Planner?

Disney’s earmarked travel agencies.

Disney’s EARMARKED Program is reserved for those agencies that have met Disney’s strict requirements, have demonstrated a high level of sales, and maintain proficiency in Disney curated destination training.

Disney has recognized the agency’s success and professionalism. As such, Disney has designated the agency as an Earmarked Authorized Disney Vacation Planner.

Levels of Recognition

There are four levels of recognition in Disney’s EARMARKED Program:

Each Recognition Level provides increased opportunities for business development consultations.

Do other Travel Agencies sell Disney vacations?

All travel agencies with IATA credentials can apply to the Disney Travel Agent system to sell Disney vacations.

An Agency that is not Earmarked is NOT selling Disney illegally.

Travel sales are also a big part of a travel agency’s general license renewal requirements, in any province or state. If an agency is not laser-focused on Disney destination sales, this could be the only reason they are not Earmarked.

Authorized Disney Vacation Planner VS. General Travel Agencies

Authorized disney vacation planner.

Authorized Disney Vacation Planners are often Disney fans who exclusively plan Disney travel. And, because they are passionate about Disney, they actually know a lot about Disney.

Authorized Disney Vacation Planners are very effective thanks to providing services and answers to increasingly complex Disney itineraries. Passionate fans are just what one needs for tackling Disney planning. They do it all, from ADR to FastPass selection. They also monitor for new eligible discounts and promotions. And book dining at 7 am.

General Travel Agencies

General Travel Agencies will book you an amazing holiday, and make any changes to your reservation should you need them, but that’s where their services usually end. You are in charge of your touring plan, ADR, and FP+ reservations in the MDE system.

Disney College of Disney Knowledge

In order to sell Disney vacations, all agents are required to complete Disney College of Disney Knowledge training. The College of Disney Knowledge is an in-depth comprehensive course that allows agents to develop their expertise regarding Disney Destinations – knowledge that consumers can take advantage of when planning a Disney vacation.

That’s it. Every licensed Travel Agency in the world has equal access to the College of Disney Knowledge and this is the only requirement to access Disney’s exclusive booking system.

Whether they have 20 agents or 2, earn 1 million dollars a year in commissions or just enough to pay the mortgage, every agency that wants to sell Disney vacations needs to complete Disney’s mandatory training material.

This College of Disney Knowledge is very detailed but with the sheer amount of activities available you really need someone with a passion for the fine details. A Disney fan.

How agencies become Authorized Disney Vacation Planners

Being an Earmarked Travel Agency simply means that Disney has recognized that agency for producing over a certain amount of dollar volume in sales over a given period of time. Disney doesn’t publish what this volume is, but they will reach out to the Agency and invite them to be Earmarked.

Therein lies the confusion to the general public.

These agencies were amazing at their job before being Earmarked, hence they were recognized for their efforts and rewarded with the Earmarked status in the first place. To say that Disney guests should never use an agency that isn’t part of the Earmarked program seems a little disingenuous.

After all, an agency is only the sum of its parts. If an Agency owner is lucky enough to have 20-30 agents under their wings, it will be that much easier and faster to hit Disney’s monetary benchmark vs a small travel agency. Either way, you will be working with a single person, and your experience with that agency solely depends on the experience level of that agent, regardless of how much the agency as a whole earned last quarter.

If you really want to make sure you are working with a good travel agent, with all the education, information, and expertise that you need as a first-timer, consider asking them these questions;

• Are they a College of Disney Knowledge graduate or a consultant?
• When was the last time they visited a Disney property?
• When was the last time they visited the Disney property you are looking to book?
• Can they be both a professional champion of the destination and also able to articulate the realities of travel and special requests?

The difference between an “authorized” (Earmarked) Disney vacation planning agency and any other professional agency is the volume of sales that the agency produces for Disney. #hkluxurytravel

Why use a Travel Agent that specializes in Disney?

There are many reasons why my parents have been visiting the same general travel agent for the last 10 years to book their vacations down south. Sure, they could just as easily do it themselves, it is 2021 after all and they are more than capable of using the internet, and yet they still use their beloved Samantha to make all of their holiday arrangements.

The same is true for Disney vacations. Be it your first time or 100th time, there is always a reason why using a Travel Agent is the best.

• Offer the chance to build a rapport with the SAME person, trip after trip.
• One-stop for all things Disney: rooms, tickets, dining, cruises, ground transportation, VIP services and much more!
• Specialize in Disney vacations, so we spend our time researching everything there is to know about the parks, resorts, cruises, beach resorts, and Adventures by Disney.
• Help you with All Disney destinations.
• Wake up at 6 AM (or earlier) to make dining and FastPass reservations so you don’t have to!
• Keep track of all your important dates.
• Paid commission straight from Disney so there is no extra cost to you.

At the end of the day, I have nothing but great things to say about using a Disney Travel Agent.

Everything is based on a simple rule: Quality is the best business plan, period. Steve Jobs

Authority Bias to the Agency

The distinction of being named an “Authorized Disney Vacation Planner” brings a certain level of Authority Bias to the agency. Why would I use just any agency when I can use an Authorized Agency?

Authority bias  is the tendency to attribute greater accuracy to the opinion of an  authority  figure (unrelated to its content) and be more influenced by that opinion. Wikipedia

In short, we want all potential guests to Walt Disney World, Disneyland, and any other Disney property for that matter, to use a Travel Agent that specializes in Disney vacation planning. Earmarked or not, they must first and foremost be knowledgeable in the destination and competent enough to communicate that knowledge with clients and Disney representatives.

Earmarked status demonstrates the collective work of all employees involved.

Disney travel tip: first-timers are encouraged to use a travel agent specializing in Disney vacations.

Mouse Travel Matters is not a travel agency it is a Disney-focused blog by fans for fans , if that ever changed we would tell you.

Who are the stars of the EarMarked Disney travel agent space?

Share your experience., your thoughts....

Please share your thoughts in the comments or reach out on social media...We would love to hear from you.

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Destination Magic

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Crafted with Enthusiasm and Passion

We make vacation planning easy.

Welcome to Destination Magic, where dreams come alive and imagination knows no bounds. We take pride in crafting enchanting experiences with genuine enthusiasm and boundless passion. Beyond mere trip bookings, we transcend the ordinary by tailoring journeys that exclusively cater to your unique wishes.

Now more than ever, vacation planners are essential for navigating the complexities of travel and minimizing the time it takes to plan the perfect trip. Leave the stress of vacation planning behind and let us simplify the process. Our team of experienced Magic Makers will save you valuable time, allowing you to prioritize what truly matters — creating cherished memories with those you love.  You can unwind and fully immerse yourself in the joy of your trip. 

Where Exceptional Service Meets Heartfelt Passion

As your dedicated concierge, we have a heartfelt love for travel and an unwavering belief in the magic of Disney.  Whether you’re seeking luxury, exclusivity, or the joy of exploration, we redefine your travel experience. Our personalized approach and commitment to exceptional service ensure a stress-free and truly magical vacation.

A Magical World of Excitement and Adventure!

Although Disney is our sweet spot, our passion for travel extends to infinity, and beyond. With our expert authorized Disney vacation planners by your side, your wildest vacation dreams will become a breathtaking reality. Let the journey begin!

Theme Parks

Discover hidden secrets of iconic theme parks like Walt Disney World, Disneyland, and Universal Studios

Ocean & River Cruises

Embark on a voyage across vast oceans or tranquil rivers while enjoying the excitement, comfort, and luxury of a floating hotel

Hawaii & Caribbean

Discover sun-drenched beaches, azure waters, and vibrant cultures that will leave you rejuvenated and inspired

Elevate Your Disney Experience with Expert Travel Planning

At Destination Magic, we are authorized Disney vacation planners and your trusted guides to the enchanting world of Disney. With our unwavering passion and intimate knowledge, we create extraordinary journeys to make your Disney dreams come true. Whether it’s exploring the magical theme parks, embarking on a Disney Cruise Line voyage, or joining an Adventure by Disney guided group tour to magical destinations, we design experiences that transcend the ordinary and create lifelong memories.

Our travel agency’s knowledge of Disney products has earned us the distinction of being named an Authorized Disney Vacation Planner. We were given this special designation by Disney as a result of our agency’s ongoing focus and commitment to planning customized, magical trips to the Disney Parks, Disney Cruise Line® and other Disney vacation destinations worldwide.

Unforgettable Disney Experiences

A dedicated concierge for your disney dreams.

As your dedicated concierge, we are committed to making your Disney dreams come true. We understand the importance of every detail, from securing coveted dining reservations to maximizing your time and enjoyment.

Discover insider Secrets and More Magic

Your premier travel expert, experience the extraordinary with destination magic.

Personalized Travel Consultations

Crafting enchanted experiences and bespoke itineraries for unforgettable moments.

Magical Destinations

Where dreams unfold with limitless wonder and endless enhancement.​

Insider Knowledge

Unlocking hidden gems and discovering the secrets of magical experiences.

Meaningful Connections

Beyond clients, we forge forever friendships and create bonds through adventures.

Lasting Memories

Weaving timeless tales for cherished moments that stay in your heart.​

Dreams Realized

Turning fantasy into reality as your guide to magical adventures.

Our Network of Industry Partnerships

We Don't Book Trips

We plan personalized experiences.

We’re not your average travel agency. We don’t just book trips. We create personalized travel experiences tailored to your unique needs. From the initial planning stages to post-trip follow-up, we’re with you beginning to end. Our Magic Makers will ensure your next vacation is unforgettable.

Bespoke Planning

Indulge in a tailor-made vacation that's uniquely yours. We create itineraries that perfectly fit your style and wishes.

Insider Tips

Unlock insider tips and access to the best deals for an unforgettable Universal Studios vacation.

Stress-Free Travel

Enjoy peace of mind knowing your expert travel planner has taken care of all the details and are with you every step of the way.

Let's Start Planning Your Simply Magical Vacation?

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Fairytale Journeys Travel

• Phone: (888) 500-1218
• Email: [email protected]

Your Favorite Authorized Disney Vacation Planner Agency!

Welcome to fairytale journeys travel.

Welcome to Fairytale Journeys Travel, your Platinum-level Authorized Disney Vacation Planner! We’re thrilled to share our seventh-year Platinum Earmarked Agency status with Disney Destinations, showcasing our dedication to crafting exceptional Disney vacations.

Since 2010, our dedicated Disney Travel team has been committed to saving our clients time and money, while creating magical memories that will last a lifetime.

Ready to embark on your magical Disney vacation journey? Let’s start planning!

Our Disney vacation planning services are FREE, with NO COST to you!

other recognitions

What our customers say

BOOK YOUR DISNEY CRUISE WITH FAIRYTALE JOURNEYS TRAVEL AND RECEIVE UP TO $1000 ONBOARD CREDIT

Featured destinations, walt disney world, disney cruise line, universal studios, complimentary services.

Discover the ultimate solution for planning your next Disney vacation with Fairytale Journeys. As an Authorized Disney Vacation Planner, our agents go to extensive training with Disney and Fairytale Journeys Travel, ensuring your vacation is expertly managed.

Our dedicated team of Disney travel agents is committed to making your trip seamless and stress-free, allowing you to cherish every moment at Walt Disney World Resort and beyond. Our mission is to create a magical experience for your family that will be cherished forever!

EXPERT ADVICE

Our travel planners are experts in Disney Destinations, Universal Studios Orlando, Sandals/Beaches Resorts, Cruise Lines, and all-inclusive resorts. They are continuously traveling to provide you with expert knowledge.

PROMOTION & DISCOUNT MONITORING

You will never miss out on any promotion or discount when booking with Fairytale Journeys Travel. If a promotion comes out after you have booked, our travel advisors will apply any available promotions for your room type. (Based on availability)

PERSONALIZED ITINERARY PLANNING

Every family vacation is different and our advisors are here to give you tips and tricks, Genie+ information, making dining reservations and much more. Our Authorized Disney Vacation Planners take pride in making every vacation magical.

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ALREADY HAVE A DISNEY VACATION TRIP BOOKED?

You can transfer your reservation to a Disney Vacation Planner for free and receive all the same benefits as if you had originally booked it through us. Most importantly, Nothing changes, except you receive concierge service from Fairytale Journeys Travel to help you with your entire Disney Vacation.

Frequently asked questions

Yes, our planning services are completely FREE . Our heartfelt mission is to make your Disney dream vacation come true. We strive to provide expert advice and support so your family can have a magical experience without added costs. Reach out to us , and let’s start crafting your unforgettable Disney adventure together.

When you book with Fairytale Journeys Travel, you’re not just getting a travel planner—you’re getting a team of passionate Disney enthusiasts dedicated to creating tailored experiences for you. As a Platinum Authorized Disney Vacation Planner, we provide personalized tips, and insider knowledge, and ensure you get the most value for your investment. We share our love for Disney and help make your vacation extraordinary.

While our hearts are deeply connected to Disney as a Platinum Authorized Vacation Planner, we’re also here to help with various travel experiences. Whether you’re dreaming of an all-inclusive resort getaway or exploring other exciting destinations and cruises, we’ll work with you to design a trip that perfectly matches your desires and dreams. Check all our featured destinations.

Fairytale Journeys Travel isn’t just another agency; we’re a dedicated team of Disney experts who truly care about making your vacation magical. As one of the top 19 Disney-selling agencies in the U.S., our deep knowledge and personal touch set us apart. We are Disney-focused and provide unmatched expertise and heartfelt service to all our clients.  Contact us to discover what makes us different and let us make your dream vacation a reality.

Most definitely! If your reservation was made within the last 30 days and is not fully paid, visit our Transfer your Disney vacation page to see how we can bring our magic to your existing plans. Our services are completely free!

Yes, we would love to assist you with your Disney dining reservations! 

Yes, we continuously monitor for new promotions and discounts to ensure you get the best deal possible. If a new offer becomes available after booking, we’ll work hard to apply it to your reservation so you can enjoy even more magic at a great price.

Absolutely! We excel at organizing magical group experiences, from family reunions to school trips. Let us use our expertise to ensure that every member of your group has a memorable and enchanting Disney experience.  Contact us to start planning your group adventure.

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5 Reasons to use a Disney Travel Agent

Accreditations, sign up for ftj newsletter, susanne hays.

My love for Disney began when I was a young girl, and my parents took me to Disney with my brothers for a boy scout trip. During High School, I attended Benjamin Russell in Alexander City, AL, where I was a majorette in the band. We were given the opportunity to perform at Magic Kingdom during one of their parades, which was a dream come true and such an honor to have been chosen. Walt Disney’s vision was to dream, believe, dare, and do. I think this is still true today!

I began my travel experience at another home-based travel agency, where I learned about the travel business. During this time, my love for Disney and the magical experience Disney offered became the focus of my travel business.

The many years of experience in sales and the importance of customer service, loyalty, and dedication for every client to have a magical experience is when Fairytale Journeys, LLC was created. For the past 20 years, my family and I have visited Walt Disney World, Disney Cruise Line, and Aulani. I enjoy helping others plan their magical vacations to WDW. I give each client the personal service that they should have. I ensure everything is taken care of for their magical vacation from the beginning of the reservations to the end. That’s why it’s so important to book with a travel agent so that you can receive a personal touch on your vacation.

I am here to help my clients with dining reservations, itineraries, travel arrangements, and most of all, dedication to making sure that each of my clients receives the best price for their magical vacation!

I have an undergraduate degree in Fashion Merchandising and a Masters’s Degree in Elementary Education. I am married to Steve Hays from Huntsville, AL, and we have two boys, Wilson and Garren Hays.

Graduate of College of Disney Knowledge Universal Parks & Resorts Specialist

We also book All Inclusive Resorts, hotels, and car rentals. Contact us today for a Free Quote! Our Services are Free.

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